wi-Q Technologies and Atlantis, The Palm Dubai Take Home the Prize for Best Use of Technology at the Middle East Hospitality Awards

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The world’s leading cloud-based mobile ordering solution providers wi-Q Technologies and leading five-star destination resort, Atlantis, The Palm have taken the title for Best Use of Technology at The Middle East Hospitality Awards.

Atlantis, the Palm Dubai
The future we see at Atlantis, The Palm is a solution delivered by a web application and this is why we have embarked on the project with wi-Q Technologies

Leading the way in the provision of a mobile ordering solution for guests, Atlantis, The Palm and wi-Q Technologies launched the ambitious project in February 2017 and to date have seen exceedingly successful results. The site allows Atlantis guests to browse the pool and beach food and beverage offering via their browser and order at the click of a button. Instead of downloading an application, guests can log onto the app via any Internet browser in their preferred language, order from a vast menu and pay via cash, card or charge to their room. Additional functions allow guests to call a waiter, track the progress of their order and provide dietary requirements to the Atlantis team.

To date this has seen increasingly successful results, receiving thousands of orders since launch and tracking a steady rise in the numbers of orders per day as guests familiarise themselves with the mobile ordering process. With trending orders leading towards soft drinks such as Coca Cola, water and children’s meals such as Chicken Tenders to date, the process has secured into the thousands of Dirhams in terms of incremental revenue, with incremental spend also increasing day by day.

Anthony Lynsdale, Vice President of IT at Atlantis, The Palm comments, “80% of hospitality businesses in the region don’t yet offer a mobile ordering solution, or if they are, it tends to be an inferior offering whereby the customer has to download an app. I believe that apps have peaked and customers don’t want them clogging up their devices any more. The future we see at Atlantis, The Palm is a solution delivered by a web application and this is why we have embarked on the project with wi-Q Technologies.”

“Whilst our results have been strong so far, the steady increase in usage and incremental spend suggests that our guests will soon be ready to use this solution across the resort in all outdoor outlets.”

Dubai Tourism’s vision is to attract 20 million visitors per year by 2020, and with Atlantis seeing an occupancy rate 93% on average, with an 11% increase year on year in the first five months of 2017, the destination resort sits at the heart of Dubai’s booming tourist industry. This positions Atlantis as the prime destination to lead the way in the usage of mobile orientated technology.

Graham Cornhill, Co-Founder of wi-Q Technologies said, “Working with Atlantis, The Palm on such an innovative project has been a very rewarding experience. They are at the forefront of the global hospitality industry and we are confident that our technology will not only keep up with their guests’ demands, but also facilitate the inclusion of other, emerging technologies. We look forward to watching their revenues increase as guests from around the world realize they no longer need to download an app to access guest services.”

For more information about wi-Q Technologies, please visit http://www.wi-q.com or http://www.mi-room.com. For more information on Atlantis, The Palm, please visit http://www.atlantisthepalm.com

Rebecca Hall Atlantis, The Palm
+971 55 110 0153

Tristan Adlington, wi-Q Technologies
01473 326 907

For further information about Atlantis please call +971 4 426 1000, or visit atlantisthepalm.com
Follow Atlantis, The Palm on Social Media
Facebook:     @AtlantisThePalm
Twitter:            @Atlantis
Instagram:     @AtlantisThePalm

About Atlantis, The Palm, Dubai
Atlantis, The Palm is the first entertainment resort destination in the region and located at the centre of the crescent of The Palm in Dubai. Opened in September 2008, the unique ocean-themed resort features a variety of marine and entertainment attractions, as well as 17 hectares of waterscape amusement at Aquaventure Waterpark, all within a 46 hectare site. It is home to one of the largest open-air marine habitats in the world, with over 65,000 marine animals in lagoons and displays including The Lost Chambers Aquarium, a maze of underwater corridors and passageways providing a journey through ancient Atlantis. Aquaventure features 18 million litres of fresh water used to power thrilling waterslides, a 2.3 kilometre river ride with tidal waves and pools, water rapids and white water chargers. Dolphin Bay, the unparalleled dolphin conservation and education habitat, and Sea Lion Point were created to provide guests a once in a lifetime opportunity to learn more about one of nature’s most friendly mammals. Atlantis, The Palm is also known as the culinary destination in the region with a collection of world-renowned restaurants including Bread Street Kitchen & Bar, Nobu and Ronda Locatelli. The resort boasts an impressive collection of luxury boutiques and shops as well as extensive meeting and convention facilities.

About Wi-Q Technologies
wi-Q Technologies is the award-winning British technology company behind wi-Q and Mi-Room. wi-Q, is a mobile ordering solution for F&B services, whilst Mi-Room is designed for hotel guest services. Both mobile ordering solutions are accessible via any internet-enabled mobile device, without having to download an app. Additional features include support for multiple languages, advanced product filtering, dietary and nutritional information, product notes, call a waiter and a choice of payment gateways. In 2016, wi-Q Technologies achieved Gold Partner Status as part of the Oracle Partner Network (OPN). In March 2017, wi-Q Technologies achieved integration with Oracle Hospitality Simphony systems. Both mobile ordering solutions also support third party integration, and will continue to include support for more and more payment gateways, loyalty programs and data driven marketing tools. wi-Q and Mi-Room are available on a low cap-ex, SaaS pricing model.

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Tristan Adlington

Kate Everett
since: 03/2013
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