The 2017 Path To Purchase Expo Call For Speakers Is Open Through February 14

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The Path to Purchase Institute (p2pi.org) announced its call for speakers for the 2017 Path to Purchase Expo (P2PX), the world’s largest gathering of shopper and retail marketing professionals. P2PX takes place September 26-28 in Rosemont (Chicago), IL at the Donald E. Stephens Convention Center.

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The Path to Purchase Institute (p2pi.org) announced its call for speakers for the 2017 Path to Purchase Expo (P2PX), the world’s largest gathering of shopper and retail marketing professionals. P2PX takes place September 26-28 in Rosemont (Chicago), IL at the Donald E. Stephens Convention Center.

P2PX is the educational solution center for brand manufacturers, retail marketers and agency professionals who manage, implement and support path-to-purchase strategies. The event attracts 3,000+ attendees who are interested in solutions for e-commerce, digital shopper marketing, brand and retailer collaboration, omnichannel strategies, shopper insights, mobile marketing and measurement/ROI.

Speaker proposals are being accepted at path2purchaseexpo.com/call-for-speakers.

2016 P2PX speakers represented brands and retailers such as Ace Hardware, Albertsons, Bayer, Campbell’s Soup, Coca-Cola, CVS, Heineken USA, Kellogg’s, Mars Chocolate and Pep Boys.

Sample themes that appeal to the P2PX audience include:

  • The Future of Retail
  • Navigating the Path to Purchase
  • Shopper Marketing Insights
  • Retail Activation
  • Shopper Marketing Best Practices
  • Collaboration and Partnership
  • Digitally Integrated Solutions
  • Leveraging Mobile and Social
  • Measurement and ROI
  • P-O-P and In-Store
  • Personalization and Integration
  • E-Commerce

For more information or to submit a proposal, visit path2purchaseexpo.com/call-for-speakers or contact Ronit Lawlor at 773-992-4415 or RLawlor(at)p2pi(dot)org.

About the Path to Purchase Expo
The Path to Purchase Expo, an official event of the Path to Purchase Institute, is the leading conference and trade show for retailers and manufacturers responsible for influencing shopper behavior and decision-making along the path to purchase. Learn more at path2purchaseexpo.com.

About the Path to Purchase Institute
The Path to Purchase Institute is a global association serving the needs of retailers, brands and the entire ecosystem of solution providers along the path to purchase. It champions shopper-centric thinking and practice that help define the ongoing evolution of consumer marketing and the overall shopping experience. Learn more at p2pi.org.

EnsembleIQ
The Path to Purchase Institute is a division of Ensemble IQ, a premier business intelligence resource that leverages an integrated network of media and information resources to inform, connect and provide actionable marketplace intelligence. Learn more at ensembleiq.com.

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