Authors on Crisis Management Sought for Publication in Upcoming PR News Guidebook

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Book to detail crisis topics including Media Relations, Spokesperson Training, Crisis Plan and more

PR News is looking for PR, communications and marketing experts to contribute to the upcoming CRISIS MANAGEMENT Guidebook. This guidebook offers an excellent branding and exposure opportunity for the author and his or her organization, and a chance to share what the organization has been doing in employee relations. The book is marketed to a broad range of communications professionals working with brands, agencies and nonprofits.

For this book, articles, case studies and how-to’s are wanted for the following chapters:

Media Relations
Internal Communications
Social Media
Executive and Spokesperson Training
Issues Management and Public Policy
The Crisis Plan
Case Studies
Sample Crisis Planning Materials and Resources

Content ideas that are focused and specialized are preferred, i.e. an idea that has a specific focus or angle within the content area of a chapter. Survey data, charts, checklists and/or do’s and don’ts lists are expected to accompany each article. Case studies must concentrate on giving practical advice and avoid self-promotion. Real-world examples to back up the author's points are highly valued.

Article ideas in the form of a 50-word abstract are being accepted at prnewspress@accessintel.com using the subject line “Employee Relations Guidebook Abstract.” It helps to include a headline that will make clear what the reader will learn from the article, as well as the name and job title of the author. Abstracts are wanted by January 13. If the idea is accepted, PR News will want the first draft by January 27.

The editors look forward to hearing from all PR pros with great insights for employee relations.

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Ian Wright
PR News
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