Pura Naturals, Inc. Issues Statement About Promotional Activity Concerning Its Common Stock

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Pura Naturals, Inc. OTCMarkets: (PNAT) announced today that it has been made aware of and requested by the OTC Markets Group, Inc. to comment on recent trading and promotional activity concerning PNAT common stock.

Pura Naturals

The Company's recent press releases have reported on and provided disclosure of legitimate and ongoing corporate activity only, and are not part of any promotional activities or campaign.

On January 17, 2017, OTC Markets informed the Company that it became aware of certain promotional activities concerning Pura Naturals, Inc. and its common stock. OTC Markets informed the company that it had become aware of a promotional newsletter touting the Company and encouraging investors to purchase the Company's common stock. The Company has been informed by the OTC Markets that this promotional activity has had an effect on trading activity in the Company's stock. The Company was made aware of the promotional newsletter on or about January 10, 2017, but was unaware of the effect on the trading activity, if any, as the Company had previously issued over the preceding several weeks press releases outlining, among other things, our corporate name change and stock split, the status of product sales and stores in which products are distributed, and key appointments to the the management team, during which time the Company’s common stock, and volume of trading, rose at a steady and robust rate. The Company is unaware of the full nature and content of the promotional newsletter and any related promotional activity, the responsible parties and the extent of the email newsletters' dissemination.

A direct inquiry with the Company’s officers, directors, and controlling shareholder(s) was made as to whether or not they were directly or indirectly involved in the creation or distribution of promotional materials.

Upon such inquiry. Pura Naturals, Inc. states definitively that the Company, its officers, directors and, to the Company's knowledge, its controlling shareholder(s) (i.e., shareholders owning 10% or more of the Company's securities), of which there is only one, have not, directly or indirectly, authorized or been involved in any way (including payment to a third-party) with the creation or distribution of promotional materials including the subject newsletter; and that the Company, its officers, directors and, to the knowledge of the Company, any controlling shareholders, have not sold or purchased the Company's securities within the past 90 days.  

“The Company is not aware of the promotional materials' author or its affiliated entities or persons, other than as disclosed in the newsletter. The Company's recent press releases have reported on and provided disclosure of legitimate and ongoing corporate activity only, and are not part of any promotional activities or campaign," stated Robert Doherty, CEO of Pura Naturals, Inc. The Company encourages those interested in the Company to rely solely on information included in its press releases combined with its filings and disclosures made with OTCMarkets Group and the Securities and Exchange Commission (available on the SEC’s website). We thank OTCMarkets for their openness and consideration to the investors of Pura Naturals, Inc.

The Company engaged Impact Strategic Marketing Insights, LLC, a consumer product marketing and brand position/awareness advisor on or about November 15, 2016. Other than Impact Strategic Marketing Insights, LLC, the Company has engaged no third parties to provide marketing services and has engaged no third parties to provide investor relations services, public relations services, or other related services.

The Company has no outstanding shares or convertible securities allowing conversion to equity securities at prices constituting a discount to the current market price.

Robert Doherty,
Chief Executive Officer

About Pura Naturals
Pura Naturals has a household cleaning product that absorbs grease and grime while delivering unique soap infusion without harmful chemicals or the bacteria buildup common with typical sponge products. Pura Naturals’ foam technology was developed in response to the gulf oil spill. The revolutionary foam absorbs grease while repelling water and inhibiting bacteria growth and odors. The earth conscious company prides itself on its plant-based products made from renewable resources with no petroleum by-products. Further information can be found at http://www.puranaturalsproducts.com

Forward looking statements and other important information
Some of the statements herein constitute forward-looking statements. These statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance, or achievement expressed or implied by such forward-looking statements.

Factors that might cause such a difference include, but are not limited to, the following:

  • general economic and business conditions, both national and in the regions in which the Company will operate; 
  • industry capacity; 
  • demographic changes; 
  • existing laws and government regulations and changes in, or the failure to comply with, such laws and regulations;
  • competition; 
  • challenges to our intellectual property rights; 
  • technological developments that increase the cost of providing or reduce the demand for the Company’s services; 
  • changes in business strategy or development plans; 
  • the ability to attract and retain qualified personnel; 
  • the availability and terms of obtaining capital to fund the Company’s business; 
  • and other factors referenced herein.

In connection with, and because we desire to take advantage of, the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995, we caution readers regarding certain forward looking statements in the following discussion and elsewhere in this report and in any other statement made by, or on our behalf.  Forward-looking statements are statements not based on historical information and which relate to future operations, strategies, financial results or other developments. Forward looking statements are necessarily based upon estimates and assumptions that are inherently subject to significant business, economic and competitive uncertainties and contingencies, many of which are beyond our control and many of which, with respect to future business decisions, are subject to change. These uncertainties and contingencies can affect actual results and could cause actual results to differ materially from those expressed in any forward looking statements made by, or on our behalf.  We disclaim any obligation to update forward-looking statements.

In some cases, you can identify forward‑looking statements by terminology such as “may,” “will,” “should,” “could,” “intend,” “expects,” “plan,” “anticipates,” “believes,” “estimates,” “predicts,” “potential,” or “continue” or the negative of such terms or other comparable terminology. Although we believe that the expectations reflected in the forward‑looking statements are reasonable, we cannot guarantee future results, levels of activity, performance, or achievements. Moreover, neither we nor any other person assumes responsibility for the accuracy and completeness of such statements.

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Bob Doherty
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