5th Annual Ellen’s Icebreaker for Cancer Research will be held on Saturday, March 4

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Join supporters from around the country and come together to raise funds for The Medical College of Wisconsin Cancer Center by taking the plunge for cancer research.

Ellen's Icebreaker 2017 Logo

The 5th Annual Ellen's Icebreaker will be held Saturday, March 4, at Naga-Waukee Park in Hartland, Wisconsin. Proceeds benefit The Medical College of Wisconsin Cancer Center.

The plunge has grown to recognize not only Ellen’s incredible spirit, but also the spirit of all individuals impacted by cancer.

Saturday, March 4, marks the 5th Annual Ellen’s Icebreaker for Cancer Research. For the event, people from across the country will come together to plunge into the icy waters of Nagawicka Lake in support of cancer research.

The 1st Annual Ellen’s Icebreaker was held in March of 2013 during Ellen Smith’s year-long battle with gastric cancer. Her husband, Rick Smith, along with Eric Jorgensen, a close family friend and President & CEO of JX Enterprises, helped conceptualize and kick off the event in her honor. Rick is the General Manager of JX Peterbilt - Waukesha in Pewaukee, Wis.

Ellen lost her battle with cancer on October 20, 2013, at the age of 59. ​Since then, the plunge has grown to recognize not only Ellen’s incredible spirit, but also the spirit of all individuals impacted by cancer.

Donations collected through the event support the ELMS (Ellen Louise Mechling Smith) Fund. The purpose of this fund is to sponsor research for a cancer cure through The Medical College of Wisconsin and Froedtert Hospital’s Cancer Center. Ellen chose the Medical College of Wisconsin due to her high regard for the level of care and support she received during her treatment. One hundred percent of all donations collected go to the Medical College of Wisconsin Cancer Center. Visit http://www.ellensway.org to donate today!

Globally, cancer claims the lives of nearly 8 million people a year. The mission of Ellen’s Icebreaker is to raise awareness, fund research, and honor those affected by cancer.

This year’s Ellen’s Icebreaker will, once again, be held at Naga-Waukee Park in Hartland, Wis. Jump in honor of Ellen or a loved one who has battled cancer, and come support the efforts of remarkable research for a cure to cancer. Registration begins at 10:30 a.m. with plunging to follow. There will be food, beverages, and music. Visit http://www.ellensway.org for more information and to sign up for the event.

About JX
JX Enterprises is a family-owned, locally-operated group of more than 20 full-service truck dealerships and support services throughout the Midwest. JX Peterbilt, JX Truck Center, JX Financial, JX Leasing, JX Hino – Chicago, and Alltrux Capital are all subsidiaries. The company takes pride in its ability to support customers by providing transportation solutions to fit their long- and short-term goals. Founded in 1970, JX Enterprises is headquartered in Hartland, Wisconsin. Visit http://www.jxe.com to learn more.

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Leah De Graaf

Peter Gorman
JX Peterbilt | JX Enterprises
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