Washington, D.C. (PRWEB) March 17, 2017
In the latest Corporate Social Responsibility (CSR) and Green PR Guidebook, contributors from Time Warner Cable, JetBlue, ACLU, World Cocoa Foundation, and Burson-Marsteller provide the keys to communicating a CSR or green campaign, covering topics such as building a campaign framework, internal communications, sustainability reporting, and tailoring positive messages on social media. This CSR guide provides best practices to communicate the positive relationships that brands build with different communities.
The CSR and Green PR Guidebook is available at http://www.prnewsonline.com/csr-green-pr-guidebook-vol-7
CSR and Green PR Guidebook chapters include:
- Cause Marketing & Community Relations
- Sustainability Initiatives & Reporting
- Employee Communications and CSR
- Social Media & CSR
- Philanthropy & Human Rights Communications
- Stakeholder Communications
- View Full Table of Contents
Our contributing writers run the gamut of this industry sector. In the 40 articles exploring CSR and green PR included in this book, our authors bring insights from their roles as agency advisors, corporate practitioners, academics and communications executives. The CSR and Green PR Guidebook is available at http://www.prnewsonline.com/csr-green-pr-guidebook-vol-7
To view the full PR Press Store, which has books on social media, PR measurement, writing and more, visit http://www.prnewsonline.com/prpress. Contact Client Services at clientservices(at)accessintel.com with any questions.
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