SABRE-Security Equipment Corporation Announces New National Sales Manager for Retail Accounts

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John Anderson named to Chicago-based role for Personal Safety industry leader

Sabre-Security Equipment Corporation, the industry leading manufacturer of the #1 pepper spray trusted by police and consumers worldwide, announced today that John Anderson has been named as the National Sales Manager for Retail Accounts.

John joins SABRE after serving in a similar role for Wisconsin-based, Imperial Blades, for more than five years. Anderson has also worked with Edward Jones and served in United States Air Force. He will make immediate use of his extensive National Key Account, sales, and distribution background in the role, with responsibilities for sales and distributor relationships for retailers around the country. John will be the point of contact for all SABRE products, such as SABRE® Pepper Spray, SABRE® Personal Alarms, and SABRE® Home Series products.

“We’re excited to bring someone with John’s background and experience on board,” said David Nance, CEO/V.P. of Sales & Marketing. “Having someone with his knowledge of the national retail environment and distribution networks will pay immediate dividends for Security Equipment Corporation and our clients. I look forward to him hitting the ground running.”

The entire lineup of SABRE and Security Equipment Corporation products can be found at

SABRE, the no. 1 pepper spray trusted by police and consumers worldwide, is family owned and operated with more than four decades of experience and is the leading brand in personal safety. The company’s law enforcement grade pepper sprays provide consumers with the same superior quality chosen exclusively by the New York Police Department, Los Angeles County Sheriff’s Department and law enforcement agencies worldwide. SABRE has trained more than 3,500 officers around the globe on the use of force and how to use pepper spray. SABRE also has a line of consumer personal alarms and home security systems, and is dedicated to educating its customers. The SABRE Personal Safety Academy is available through certified instructors around the world to help teach personal safety skills to SABRE users. Learn more at, on Facebook at ‘SABRE-Security Equipment Corporation’, on Twitter @SabreRed or on Instagram @SabreSafety.

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Nicki Thomas
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