The Gold Gods Presents GOLDCHELLA 2017 for Music Artists Attending Coachella

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Top Urban Street Culture Jewelry Brand Provides a Unique Experience in Los Angeles for Visiting Artists and Tastemakers from the Coachella Valley Arts and Music Festival

Goldchella 2017 from The Gold Gods

We find that many artists attending Coachella head to Los Angeles during the weekdays, taking meetings, in studios sessions, meeting up with friends… and so we want to provide a cool place for them to hang, and maybe design a custom piece of jewelry

The Gold Gods, the industry-leading street culture jewelry and accessories brand, is proud to announce GOLDCHELLA 2017, an in-store experience for music artists visiting Los Angeles, California during the Coachella festival.

With no official affiliation to the Coachella Valley Music & Arts Festival in Indio, California, but rather in alignment with, Goldchella 2017 is a weeklong experience at The Gold Gods flagship store for music artists visiting Los Angeles during the weekdays in-between the festival weekends. Located at the epicenter of the street culture scene on Fairfax Avenue, guests visiting The Gold Gods flagship store for Goldchella will be treated to complimentary cocktails, receive exclusive industry accommodations on jewelry and accessories, and experience a VR shooter game designed by The Gold Gods; all with the musical sounds of Coachella in the background. In addition, select guests will have the opportunity to custom-design their own Gold Gods piece of jewelry with The Gold Gods creative director and founder Cam Love.

Goldchella 2017 presented by The Gold Gods is located at 450 N. Fairfax Avenue, Los Angeles, California 90036, open between Monday, April 17th and Thursday, April 20th, 1pm-8pm daily.

“We find that many artists attending Coachella head to Los Angeles during the weekdays, taking meetings, in studios sessions, meeting up with friends… and so we want to provide a cool place for them to hang, and maybe design a custom piece of jewelry,” says Cam Love, Creative Director and founder of The Gold Gods. “Our flagship store on Fairfax is next to all the top street culture brands in the world, a great location for the creative music community to congregate.”

For more information about The Gold Gods, please visit http://www.thegoldgods.com; for music artists interested in being considered for a custom-designed jewelry session with The Gold Gods founder please email your request to info(at)thegoldgods(dot)com.

About The Gold Gods
The Gold Gods (http://www.thegoldgods.com) is a leading jewelry and accessories brand tailored towards the urban street culture lifestyle. Founded in 2013 in Kansas City, MO, the lifestyle brand combines unique designs with quality craftsmanship to deliver premium trendsetting products. The Gold Gods is the top retail-selling urban jewelry line in North America distributed in more than 800 stores, as well as online worldwide. The Gold Gods flagship retail store is located at 450 N. Fairfax Avenue in Los Angeles, California.

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Richard Ngo-Tran
Initiate Inc.
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