Morrisville, NC (PRWEB) April 18, 2017
Jonathan Diaz, TrialCard’s Business Intelligence and Analytics Product Manager, will be speaking at the annual MicroStrategy World Conference held in Washington, D.C. from April 18-21, 2017.
The event, which brings together data experts from around the world and across multiple industries, offers educational workshops and presentations about current trends in the business intelligence and analytics field. Diaz’s presentation will focus on how TrialCard is using the MicroStrategy platform to provide its pharmaceutical manufacturer clients with dynamic and insightful data solutions that enable brand marketers to make more informed business decisions.
“Our clients continually tell us that the depth of data we offer and the manner in which we’re able to provide it to them is critically valuable to their ability to evaluate and adjust their marketing tactics,” said TrialCard President and CEO Mark Bouck. TrialCard’s Pulse Analytics package, built on MicroStrategy, features a client dashboard, a menu of standard reports, and the ability to create customized reports and ad hoc analytic products. TrialCard also developed a Pulse Analytics mobile app to support pharmaceutical field representatives by providing access to data while traveling to meetings.
TrialCard Incorporated provides product access, medication adherence, and patient support services on behalf of pharmaceutical manufacturers. Founded in 2000, TrialCard has become the largest provider of patient access programs in the industry, processing over $1 billion in reimbursement benefits per year. TrialCard holds nine US patents related to the processing and marketing of patient access programs. In 2016 TrialCard established TC Market Access as its dedicated HUB services division. The company is headquartered in Morrisville, North Carolina. For more information about TrialCard, please visit http://www.trialcard.com.