Paramount Rx Joins SUPERVALU Diabetes Awareness Program

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Campaign includes free glucose screenings and educational courses, no purchase necessary

“By explaining diabetes risk factors and conducting regular screenings, we can help communities take control of their health,” said Ken Hammond, R.Ph and CEO of Paramount Rx.

Paramount Rx, a full-service prescription benefits manager, announced its sponsorship of SUPERVALU’s 10th annual My Diabetes Coach campaign to raise awareness for the risks of diabetes and help those who have it better manage the disease.

Now through June 17, shoppers are encouraged to visit their local CUB, Farm Fresh, SHOPPERS or Shop ‘n Save Pharmacy for a diabetes risk assessment performed by a pharmacist, followed by a free glucose screening for those determined to be at risk for the disease. Appointments are not necessary, and walk-ups are encouraged.

According to the American Diabetes Association®, it is estimated that 86 million Americans age 20 and older have prediabetes, and 1.4 million new cases of diabetes are diagnosed each year.

“By explaining diabetes risk factors and conducting regular screenings, we can help communities take control of their health,” said Ken Hammond, R.Ph and CEO of Paramount Rx. “We’re proud to support this program and empower participants on their journey to better health.”

How the risk assessment works
The diabetes risk assessment consists of seven general health questions. Based on an individual’s answers, the pharmacist may recommend and administer a free blood glucose test. A simple finger-stick provides immediate results and categorizes blood glucose within a range of normal to high limits. Those whose level is considered high are urged to consult with their physicians for further testing.

Learning to live and eat well with diabetes
Beginning in March, customers may register for a free, 90-minute grocery store tour with a specially trained pharmacist and a registered dietitian. The tour’s main purpose is to teach customers how to read food labels and make nutritious choices when grocery shopping.

Participants will receive a reusable shopping bag and a coupon for $5 off any Wild Harvest® food item. All Wild Harvest products are free from more than 100 undesirable ingredients, including artificial and synthetic ingredients, and more than 60 percent of its products are certified organic by the U.S. Department of Agriculture.

While registration is open to anyone, SUPERVALU encourages those recently or previously diagnosed with diabetes to participate, along with friends and family who provide support to that individual. To learn more, visit

In addition to the screening event and grocery store tours, pharmacists will conduct educational classes for patients with diabetes, including four one-on-one sessions. Free A1c tests, cholesterol tests and BMI assessments are offered during these individual sessions to help individuals manage their diabetes.

About Paramount Rx Inc.
Paramount Rx is a full-service prescription benefits manager (PBM) focused on consumer-driven health care to help clients provide services for consumers to save money on prescription drugs. The company has tailored programs to help their customers and consumers achieve significant savings with discount prescriptions through a national network of over 57,000 participating pharmacies. For more information, visit

SUPERVALU INC. is one of the largest grocery wholesalers and retailers in the U.S. with annual sales of approximately $13 billion. SUPERVALU serves customers across the United States through a network of 2,067 stores, composed of 1,850 stores operated by wholesale customers serviced primarily by the Company’s food distribution business, 195 traditional retail grocery stores operated under five retail banners, and 22 stores operated under the Shop 'N Save name in Maryland, Pennsylvania, Virginia, and West Virginia (store counts as of December 3, 2016). Headquartered in Minnesota, SUPERVALU has approximately 30,000 employees. For more information about SUPERVALU, visit

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Julie Colman
Largemouth Communications
+1 (919) 906-6989
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Julie Colman
Largemouth Communications
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