DreamHack Re-partners with The Trade Group for 2017 U.S. eSports Events

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The Trade Group will resume general contractor and producer duties for DreamHack’s Austin, Denver and Atlanta events, which include digital festivals, LAN parties and gaming tournaments.

The Trade Group and DreamHack
“We are grateful to be affiliated with such a distinguished eSports organizer as DreamHack and look forward to continuing our partnership in the future,” Hajra says.

Following its first-time partnership with DreamHack for the eSports organizer’s inaugural U.S.-based event in Austin last year, The Trade Group will be supporting DreamHack April 28-30 to kick off the 2017 North American events in Austin, Texas.

According to The Trade Group’s VP of Business Development Neeshu Hajra, “With our presence in gaming and after such a successful event as general contractor for DreamHack’s 2016 Austin, it was a natural choice for DreamHack to partner with The Trade Group once again for its 2017 events.”

From Austin, DreamHack and The Trade Group will head to Atlanta, Georgia, July 21-23, then move on to Denver, Colorado, October 20-22.

As the official producer and general contractor for DreamHack in Austin, Atlanta and Denver, The Trade Group will be playing the same role it did in Austin last year. Duties include producing the entire show, managing labor, logistical and exhibitor services as well as the design and installation of DreamHack’s eSports stages.

The Trade Group has been involved in producing eSports events for several years and provides a wide range of services such as: Venue selection; event concepting and design; furniture and equipment rental; event operations; eSports AV packages; union and trade management; catering and hospitality services; RFID technology integration; large format and digital signage; merchant activations; logistics coordination; and turnkey services.

Hajra and the rest of The Trade Group team are excited to re-partner with DreamHack and take on the two new events in Atlanta and Denver. “We are grateful to be affiliated with such a distinguished eSports organizer as DreamHack and look forward to continuing our partnership in the future,” Hajra says.

To learn more about The Trade Group’s partnership with DreamHack or for information on The Trade Group’s eSports event production services, please contact Neeshu Hajra, VP of Business Development, at nhajra(at)tradegroup(dot)com

About The Trade Group
The Trade Group is a full-service, award-winning provider of products and services for trade shows, corporate events, retail environments and an endless array of face-to-face experiences. The organization helps clients share their unique stories through a comprehensive suite of solutions that includes: exhibit design and fabrication, graphic design and production, exhibit management, digital applications, video production, exhibit accessories, strategic marketing and more.

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Stephanie Chavez
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