We see this as a win-win-win. Our former Donaldson clients get all-star creative and improved bench strength, while keeping their trusted marketing team.
Glastonbury, CT (PRWEB) April 21, 2017
Jaye Donaldson and two other former employees of The Donaldson Group, Simsbury, CT, have joined Decker Creative Marketing as the company moves to position itself as the model source for today’s digital-savvy, results-driven marketers.
The two other new Decker employees are Corey Hansen, Senior Account Executive, and Ramona Mansfield, Digital Media Developer. Donaldson’s title with Decker is Vice President, Client Engagement.
Donaldson, Hansen, and Mansfield bring deep experience in branding, website development, and digital marketing to complement Decker’s strengths in creative, especially broadcast and video, as well as analytics, and project, production and budget management.
Several former clients of The Donaldson Group have signed on with Decker including Simsbury Bank, OFI office interiors, Lydall specialty engineered products, and YMCA affiliates.
Kathy Boucher, Decker President, said, “We made these moves to optimize our ability to deliver what we know smart marketers in every business category demand today – strategic focus, creative with stopping power, and new media expertise – all with accelerated speed to market and outstanding value.”
“We see this as a win-win-win,” said Donaldson. “Our former Donaldson clients get all-star creative and improved bench strength, while keeping their trusted marketing team. Corey, Ramona and I get to team up with a reputable, high-caliber agency looking to expand its services and grow. And Decker and its clients build momentum with elevated account service, in-house digital capability, and strategic, senior level management.”
Decker Founder and Chairman, Jim Decker, said, “The Donaldson Group, for whom we’ve always had great respect, had a 56-year run, and Decker’s been around for 39. That’s 95 years of experience in the agency business! If there’s one thing we’ve learned, you have to evolve with changing times and give clients what they want today. Which is exactly what we’ve done by adding top talent like Jaye and her team.”
For more information, please contact Decker at 860-659-1311 or email Kathy Boucher kboucher(at)deckerdoesit(dot)com.
A Connecticut company for 39 years, Decker Creative Marketing serves a range of national and regional clients across a number of industries, including healthcare, hospitality, financial services, investor relations, solar energy, insurance and technology. Please visit deckerdoesit.com for more information.