TTPM Reveals Most Popular Toys and Seasonal Play Trends at Annual Press Event

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Leading Consumer Review Site Unveils Exclusive Most Wanted List, Predicting Summer’s Most In-Demand Movie Toys, Hot New Products, and Outdoor Toys

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#TTPM Experts Reveal Most Wanted List of Hottest Summer Toys!

Exciting toys from an unprecedented number of hot summer movies, new introductions, and innovative outdoor toys topped TTPM’s highly anticipated Most Wanted list revealed today at the leading review site’s annual TTPM Spring Showcase. TTPM identified nearly 40 toys predicted to be in high demand from consumers throughout the season.

In addition, the event featured more than 40 children’s entertainment exhibitors who showcased their newest items for the season as members of the media, industry analysts—and their kids—received a hands-on experience with the toys. Attendees include more than 200 members of the press, bloggers, YouTube channels, and social influencers, many taking advantage of the Take Your Child to Work Day celebration to get a kid’s eye view of the hundreds of toys on display.

“We’re always asked to identify overarching industry trends,” said Chris Byrne, executive vice president and content director, TTPM, aka The Toy Guy®. “This season, it’s all about choosing the right toy for each unique child. In our review process, it become clear that manufacturers are embracing many diverse types of play and offering outstanding options for individual kids across a wide range of categories. More than ever, as we always say, what makes a hot toy depends on a child’s tastes, interests, and play style.”

“This summer is particularly strong for movie properties in the toy aisle. There are eight movies with comprehensive toy programs we’re predicting will be hot this summer, each speaking to a specific target audience,” said Jim Silver, CEO and editor-in-chief for TTPM, and mentor on ABC’s The Toy Box. “At least two of these toy lines will each generate more than $1 billion in retail toy sales, while consumers will spend well over $500 million for toys from each of several other movies. These movie toy sales should be positive for the industry in the months ahead.”

#TTPM Experts Reveal Most Wanted List of Hottest Summer Toys!

  • MOVIE TOYS FROM EIGHT EXCITING SUMMER RELEASES

As consumers seek out hot toys from eight movies this season, they’ll find a range of toys including action figures, role play, and electronics. Key movie properties include Disney’s Beauty and the Beast, The Fate of the Furious, Disney/Pixar’s Cars 3, Despicable Me 3, DC Comics™ Wonder Woman™, Spider-Man: Homecoming, Transformers: The Last Knight, and Marvel’s Guardians of the Galaxy Vol. 2.

  • ACTIVE OUTDOOR FUN

Getting kids out to play is a priority for many parents and families. This latest wave of seasonal toys offers something engaging and fun to inspire active play for all. This summer’s predicted hits are the Gazillion Giant Bubble Mill, Disk Jock-e, and Water Warriors Outlaw.

  • HOT NEW TOYS

Collectibles, favorite characters, active and skill toys top the list this year, including the new Hatchimals Colleggtibles, L.O.L Surprise! Doll, P.A.W. Patrol Mission Paw Cruiser, and Thumb Chucks. A classic item also stages another comeback as Nickelodeon Slime is back in a big way to let kids create their own slimy fun.

To view the full Most Wanted List, including reviews on each product, visit ttpm.com/mostwanted/.
For more information about TTPM, and to find the best in toys, tots, pets, and more, visit TTPM.com. For mobile users, the free TTPM app delivers the site’s full reviews and daily giveaways, as well as up-to-the-minute price comparisons and availability from major online retailers. Shoppers can purchase through the app with one click as they shop, or bookmark products for later.

About TTPM
TTPM® is a leading product review site and retail portal for toys, tots, pets and more. With more than 10 million monthly views of its comprehensive video reviews, TTPM is the number one resource for consumers seeking to find and easily buy the best toys, baby gear, pet toys, kids electronics, and sporting goods for their families. The site’s expert team creates more than 5,000 independent reviews annually, each featuring the TTPM Price Check, which lists live price comparisons and one-click purchasing from major retailers.

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Lauren Bottazzi
Litzky Public Relations
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Kelly Nguyen
Litzky Public Relations
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since: 02/2009
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