Carusele Wins Small Agency of the Year at the 2017 Shorty Awards

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Raleigh-area influencer agency takes top honors among best agencies in social media.

Influencer content agency Carusele received top honors at the 2017 Shorty Awards, where they were honored as Small Agency of the Year. This award recognizes the campaigns Carusele orchestrated in 2016, including their award-winning work with Walgreens, Pepsi, Hallmark and Häagen-Dazs.

“We’re very proud of the work we do at Carusele. In a field of full-service agencies, we’re a targeted shop that focuses on influencer-led campaigns. We’re honored that our contribution to the macrocosm of social media marketing has been awarded this honor,” said Founder and President Jim Tobin. “The Shorty Award for Small Agency of the Year validates our philosophy that authentic, original content is what’s really influential.”

In addition to this honor, Carusele was named the winner in Best Mid-Range Media Buying Strategy for their #HallmarkAtWalgreens Ambassador Campaign and in the Best Use of Native Advertising category for Creating Consumer Relevancy with #MyWalgreensApp. They were also selected as a Golden Honoree for the Best in Food and Beverage in Social Media category for the #SayItWithPepsi Influencer Activation at Walgreens. Carusele also won the Shorty Awards audience honor for the #SayItWithPepsi and #HallmarkAtWalgreens campaigns.

Carusele, headquartered in the Research Triangle region of North Carolina, was spun out of Ignite Social Media to utilize a handcrafted network of over 7,500 content producers to create high-quality, shareable, branded content and then actively manage it through organic syndication, paid syndication and aggregation. The result is scaled, targeted audience reach. Learn more at:

The Shorty Awards honor the best of social media by recognizing the influencers, brands and organizations on Facebook, Twitter, YouTube, Tumblr, Instagram, Snapchat, Vine and more. Past winners include Taylor Swift, Tyler Oakley, Casey Neistat, Hannibal Buress, Malala Yousafzai, Jenna Marbles, J.K. Rowling, PewDiePie, and DJ Khaled.

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