CCCD Announces Name Change, is now Milestones Behavioral Services

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The Connecticut Center for Child Development has rebranded and is now Milestones Behavioral Services.

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The Connecticut Center for Child Development, an Orange- and Milford-based nonprofit that provides services for individuals with autism, has adopted a new organizational name: Milestones Behavioral Services. This change more accurately reflects the work of the organization and the population that is served, which continues to grow beyond children and beyond those on the autism spectrum.

The nonprofit was started in 1997 in a church basement and has since grown to occupy 3 state-of-the-art facilities providing support to individuals with autism, their families, and the community through its diagnostic testing, educational, outreach, and residential programs. Its mission is to improve the lives of individuals with autism and related disorders and the lives of their families by enabling them to become active participants and contributing members within their families and communities.

“We were drawn to the name Milestones Behavioral Services because it is evocative of our philosophy of Applied Behavior Analysis that uses positive reinforcement to incrementally increase desired behaviors,” said founder and CEO Suzanne Letso. “We celebrate every milestone and achievement of our population and wanted a name that would reflect that approach.”

The organization recently completed renovating a building on the Boston Post Road in Orange that will allow for more growth. Milestones hosted a Grand Opening and Ribbon Cutting ceremony on April 29th to mark the occasion.

The organization hired New Haven-based marketing firm Mascola Group for the rebranding. “We spent many hours with the Mascola team talking about our history, our approach, and our vision for the future. We really felt that they understood us and did a great job translating that into a new brand for the organization” Letso said. In addition to the new name and logo, Milestones is also unveiling a new website: http://www.mbs-inc.org.

ABOUT MILESTONES BEHAVIORAL SERVICES:
Our mission is to apply the power of behavior analysis to improve the lives of people with developmental disabilities or other educational needs.

CONTACT:
Chelsea Rominiecki
Director of Development
339 Boston Post Rd.
Orange, CT 06477
rominiecki.chelsea(at)cccdinc(dot)org
203-799-4110
http://www.mbs-inc.org

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