Virtualitics Taps PMBC Group to Publicize VR/AR Data Visualization and Analytics Platform

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PMBC Group to Execute Multi-Faceted Media Relations Campaign to Promote Virtualitics' Cutting-Edge Technology

Virtualitics, a transformative startup developing next-generation big data visualization and analytics tools for virtual reality (VR) and augmented reality (AR) environments, today announced the selection of PMBC Group as its public relations agency of record. PMBC Group is responsible for raising awareness of Virtualitics and its advanced technology throughout the U.S.

Virtualitics’ intuitive platform combines VR/AR data visualization, artificial intelligence, natural language and machine learning to identify multidimensional relationships and actionable knowledge hidden in complex data sets. It enables users to examine up to 10 dimensions of data in a shared virtual office, offering a collaborative environment for exploration and analysis.

“We’re thrilled to partner with Virtualitics to promote its platform and vision for fundamentally changing the way we think about data analysis,” said Ola Danilina, founder and CEO of PMBC Group. "The company’s technology can be applied to essentially every industry, and the pedigree of its founding team is simply remarkable.”

The company possesses a rich history of more than a decade of advanced research at Caltech (California Institute of Technology) and NASA’s Jet Propulsion Laboratory (JPL) and a founding team of pioneers and luminaries in data analysis, data visualization, machine learning and mixed reality application. Virtualitics selected PMBC Group based on its extensive experience with emerging tech companies and advanced VR technologies.

"PMBC Group recognizes our platform’s potential and has a deep understanding of the current VR landscape,” said Michael Amori, co-founder and CEO of Virtualitics. “We’re confident its team will effectively communicate our key differentiators and value proposition to generate the type of buzz that will attract quality partners and take our company to the next level.”

About PMBC Group
PMBC is a leading technology PR firm based in Los Angeles, servicing clients across the globe. Acting as an extension of each client's team, PMBC develops and executes results-driven campaigns designed to elevate business profiles, attract investment, establish credibility and increase brand awareness. Areas of expertise include apps, software, adtech, fintech, consumer electronics and more.

About Virtualitics:
Virtualitics, Inc. is a data analytics and visualization company based in Pasadena, California, that merges artificial intelligence, Big Data and virtual/augmented reality to gain intuitive insights from complex data sets. Its collaborative environment links data with natural human pattern recognition, enabling both data scientists and non-expert users to uncover multidimensional relationships in data, extracting actionable knowledge that may not be discoverable by any other means. The company possesses a pedigree of more than a decade of advanced research at Caltech(California Institute of Technology) and NASA’s Jet Propulsion Laboratory (JPL) and a founding team of pioneers and luminaries in data analysis, data visualization, machine learning and mixed reality applications, including: Michael Amori, former Deutsche Bank managing director, Harvard MBA and Caltech alumnus; Dr. Ciro Donalek, computational scientist at Caltech; professor George Djorgovski, the founding director of Caltech’s Center for Data-Driven Discovery; and Dr. Scott Davidoff, manager of the Human Interfaces Group at NASA’s JPL.

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Abby Schiller
PMBC Group
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