Sure, the music industry is in a constant state of flux, and it’s bound to change more… However an artist’s music video remains the single most powerful piece of marketing they have!
South River, NJ (PRWEB) May 17, 2017
Sure, the music industry is in a constant state of flux, and it’s bound to change more…
However an artist’s music video remains the single most powerful piece of marketing they have!
A music video can inscribe the face of an artist on the memories of millions. A creative low-budget clip can vault an unknown group from basement status to the big leagues. A video can establish a musician’s brand, aesthetic, message, and look faster and more efficiently than anything else he or she can make. And given advances in video technology -- and the bewildering array of options for online distribution -- entering the game is easier than it ever has been before.
Winning the game, though? That remains as difficult as ever. That’s why artists need an advocate: an experienced guide that knows how to navigate the new media landscape, and one nimble enough to stay ahead of trends.
For more than sixteen years, HIP Video Promo has been that guide for thousands of artists across all musical genres and styles. And because they’re dedicated to providing the best return on investment for our clients, they’ve expanded – aggressively – into social media marketing and YouTube promotion. That means more outlets, more opportunities, more clicks and views, more real plays by real people, and more opportunities for success for the many artists they promote.
After seventeen years in the game, HIP has cultivated and honed strategies that work straight across platforms. The same techniques used to spread the word about the 2600 videos promoted? – those all translate to social networks, too. Instagram, Twitter, Soundcloud and Bandcamp and other content-sharing websites: giving musicians a crucial advantage on all of them. And as always, they're as committed to the emerging artists as they are to the established stars. Just as they’ve always tailored video promotional campaigns to the budgets of our clients, the same is done for social media marketing efforts.
At HIP Video Promo, it’s been their privilege to spread the word about the creative work of some of the greatest musicians around. They believe their client list – its diversity, and its many satisfied customers at different levels of the music industry – speaks for itself. They’ve helped many young bands gain their initial exposure to a mass audience – and when that audience responds, there’s nothing more thrilling than that. In 2017, there’s no better way to provide a comparative advantage to musicians than by raising their profiles on social media. Everything they’ve learned about promoting music videos, they stand ready to apply all of those lessons to social media marketing.
Get ready for a new HIP: the same dedication, hard work and belief in music, but a bigger reach, bigger capabilities, and bigger dreams.