CleverTap Named Among Prestigious TiE50 Award Winners

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Honor recognizes the analytics and engagement provider as one of the world’s most innovative technology startups

CleverTap, provider of the only platform that combines comprehensive behavioral analytics and user engagement in a single product, today announced it has been selected as a TiE50 award winner. The honor from TiE Silicon Valley recognizes Clevertap as one of the world’s most enterprising startups.

“TiE50 has become a global brand that attracts thousands of companies worldwide. We screened more than 1,303 companies this year and selected the most innovative 50 companies as TiE50 Winners. TiE50 company presentations were well received at the conference. As a not-for-profit, our vigorous screening and judging adopts multiple regression techniques to ensure process integrity,” said program co-chair Daniel Zimmer.

Now in its 25th year, the TiE50 is a highly-competitive award program, with more than 2000 companies entering each year. Following rigorous evaluation and judging by segment experts with direct domain experience who score each company based on factors such as IP, business model, and team, the top 100 nominees are invited to present to the attendees of TiECon, and the final 50 are announced during a ceremony at the event.

"The entire CleverTap team is extremely excited to get this honor from TIE, one of the world’s most prestigious community of entrepreneurs and technologists" stated CleverTap CEO Sunil Thomas. "Providing differentiated customer value and driving innovation is what we incessantly work towards, and getting recognized for these core values is a big win for us. We strongly believe behavioral analytics and user engagement are two sides of the same coin. Customers shouldn't have to chose multiple vendors based on individual disparate technologies but the decision should be driven by what makes them understand the customer better and then use that data to engage them in real-time at scale over multiple channels. This is possible only when your marketing automation is built on top of core analytics data."

CleverTap’s unique behavioral insights platform is built for customers at every stage of growth, from startups and SMBs to Fortune 500 companies. CleverTap helps product managers and marketers solve diverse use cases including increased user activity, click-through rates and app engagement, and works with leading brands across several industries, including electronics giants like Samsung and Sony to e-commerce platforms DealsPlus and BookMyShow. In April 2017, CleverTap CEO Sunil Thomas was named a 2017 Marketing Technology Trailblazer by Ad Age.

About CleverTap
CleverTap provides a comprehensive behavioral analytics and user engagement suite that enables brands to identify, target, engage, measure and monetize users across mobile and web. CleverTap's unique approach, which consolidates analytics and engagement on a single platform, along with industry-first features such as live-user segments, is a powerful solution for businesses who want to design and implement real-time, personalized and impactful strategies for rapid business growth.

Since launching in 2013, CleverTap has helped more than 4,000 customers across various industries, including leading electronic brands such as Samsung and Sony, to e-commerce platforms like DealsPlus and Cleartrip to better understand serve their customers. The company is based in Silicon Valley and is backed by Sequoia Capital and Accel Partners. To learn more about CleverTap visit http://www.clevertap.com or follow on Facebook at https://www.facebook.com/clevertap or Twitter at https://twitter.com/CleverTap.

About TiE:
The Indus Entrepreneurs (TiE) is a non-profit founded in 1992 in the Silicon Valley by a group of successful entrepreneurs, corporate executives, and senior professionals. TiE is a 320,000+ network with 14,000+ members and operates cohesively through 61 chapter locations in 18 countries.

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Kevin Blomberg

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