Advance Financial Featured in Bestselling Author’s New Book on a Revolution Taking Place in Customer Service

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Advance Financial, a local financial services retailer, is one of the focal points of John R. DiJulius, III’s new book titled The Customer Service Revolution

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Our team is committed to raising the bar by giving our customers the VIP treatment they deserve. It is the honesty and integrity of over 700 Advance Financial team members recognized in their communities that made this achievement possible.

Advance Financial, a local financial services retailer, is one of the focal points of John R. DiJulius, III’s new book titled The Customer Service Revolution. DiJulius, an international consultant and bestselling author, is regarded as a top authority on world class customer experience.

“We are honored that Advance Financial’s hard work and how our team treats our customers has now become a case study of how to treat people right,” said Tina Hodges, CEO of Advance Financial. “Our team is committed to raising the bar by giving our customers the VIP treatment they deserve. It is the honesty and integrity of over 700 Advance Financial team members recognized in their communities that made this achievement possible.”

DiJulius states, “When I first heard of Advance Financial, I was intrigued as to why a financial services company would have such a focus on customer service. I dug a little deeper and saw that from the CEO to the person behind the counter at a branch, there is always an emphasis on respect. Respect the client and they will, in turn, show that same respect to you. It is a simple philosophy that isn’t as common as people think.”

The Customer Service Revolution was released in January, 2015. DiJulius has also published Secret Service, Hidden Systems That Deliver Unforgettable Customer Service (AMACOM BOOKS 2003) and What's The Secret? To Being a World Class Customer Service Organization (Wiley & Sons 2008).

DiJulius has worked with companies such as the The Ritz-Carlton, Lexus, Starbucks, Nordstrom, Panera Bread, Nestle, Marriott Hotel, PWC, National City Bank, Cheesecake Factory, Progressive Insurance, Harley Davidson, State Farm, Chick-fil-a and many more, to help them continue to raise the bar and set the standard in service that consistently exceeds customer expectations.

About Advance Financial
Advance Financial, founded in 1996, is a family owned and operated financial center based in Nashville, Tenn. The company currently operates more than 70 locations throughout Tennessee and employs more than 700 local representatives. By focusing on a wide variety of financial services – including wire transfer, bill payment, unlimited free money orders and FLEX loans – they are committed to building long-lasting, strong relationships with every customer. Advance Financial recently earned an A+ rating from the Better Business Bureau and was named to the Inc. 5000 list of the fastest-growing private companies in the country for the fifth year in a row.

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Lisa Hendon
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