BEAM Celebrates 60 Years as Leading Innovator in Central Vacuum Systems

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Award-Winning Brand Unveils New Website and Branding to Demonstrate Why Central Vacuums Are “Central to Your Home”

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For more than 60 years, BEAM has manufactured reliable central vacuum systems that help create a clean environment where families can flourish. Celebrating the milestone anniversary this year, the company is introducing new branding and a website, http://www.BuyBeam.com, to educate consumers about the many benefits of central vacuum systems, which add convenient, powerful cleaning to any sized home.

“BEAM helps create a clean environment that delivers a sense of pride, provides protection and is central to your home,” said Jodi Eke, product marketing manager for BEAM. “With BEAM's lightweight hoses and ergonomic tools, vacuuming is light housekeeping, not a weight-lifting exercise or obstacle course. Users can move easily from task to task, level to level, floor to ceiling and upstairs.”

A History of Excellence
BEAM began operation as BEAM Manufacturing Co., producing washing machines, dishwashers and “Doodlebug” scooters, which became famous during World War II when gasoline rationing came into effect. In 1957, BEAM Manufacturing Co., was sold, and BEAM Industries began focusing solely on central vacuum systems. Over the next 60 years, BEAM emerged as the undisputed technology and market leader in the central vacuum industry.

Today, BEAM products are available in more than 50 countries, and one-third of all central vacuum systems in the world are produced by BEAM. The company maintains its “best-in-class” reputation, ranking as the “Best Quality Central Vacuum System” by Builder magazine for the 13th consecutive year.

This reputation keeps BEAM at the heart of the special relationship between homeowners and homes – keeping the home clean and ready for enjoyment – which is why BEAM launched its new “Central to Your Home” branding, which can be seen in detail at the new website, http://www.BuyBeam.com, along with all of the company’s products for proud homeowners.

Convenient Solutions, Maximum Power
Dirt, debris and allergens can all be found in homes. With powerful suction, lightweight, versatile convenience and durability, BEAM Central Vacuum Systems are designed to help remove these substances from your living space.

  • Powerful Suction: BEAM Central Vacuum Systems have a much larger motor than a traditional vacuum cleaner, providing more suction for removal of debris.
  • Quiet: With the power unit located away from the living area, the quiet hush of airflow is all users hear.
  • Innovative Tools: BEAM features a wide variety of powerheads, hoses, tools and attachments that can be tailored to match users’ cleaning needs. The BEAM Precision powerhead is a top performer, with an exclusive tangle-removing brushroll that eliminates tangled hair and thread from the brushroll with the touch of a button. Other innovative tools assist with edges, crevices, furniture and stairs to offer superior cleaning performance, everywhere it is needed.

“Today’s homeowners want innovative products that make life easier. Our vision is to work toward making central vacuum systems a staple in new American homes and to grow BEAM market leadership in Canada and internationally,” said Eke.

Buyers can find the BEAM Central Vacuum System that will be perfect for their home at http://www.BuyBeam.com.

About BEAM by Electrolux Central Vacuum Systems:
BEAM by Electrolux Central Vacuum Systems is the undisputed technology and market leader in the central vacuum industry. Recognized as the world’s leading central vacuum system, BEAM celebrates its 60th Anniversary in 2017, and continues its commitment to provide the most powerful, most convenient and easiest way to clean your home. Visit http://www.buybeam.com for more information.

About Electrolux Home Care & SDA North America:
Electrolux Home Care & SDA North America (ESA-NA) leverages consumer driven insight to manufacture and market innovative small appliances for the home. The company markets floor care products and small kitchen appliances to consumers under its well-known Electrolux and Frigidaire brands and central vacuum systems under the BEAM brand name. The company also sells high-quality commercial products under the Sanitaire brand. ESA-NA is based in Charlotte, N.C., and is a part of The Electrolux Group. Visit http://www.electroluxappliances.com, http://www.frigidaire.com, http://www.buybeam.com or http://www.sanitairecommercial.com for more information.

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Hannah Cheney
L.C. Williams & Associates, L.L.C.
+1 (312) 565-4610
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