Even Dior Knows the Southwest Style is In

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Jewelry store SilverTribe.com launches new collection of turquoise jewelry to complement the latest Southwest fashions seen by Dior and other fashion icons.

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The company represents some of the most talented Native American and Southwest artists in the Four-Corners region.

Paris and Milan were fortunate enough to be graced by the Dior Sauvage Cruise 2018 Collection last week. Upcoming shows will come to Kyoto, New York, and Florence by the end of the month.

The theme of the event was a combination of Little House on the Prairie, Gone with the Wind, and some of the latest styles from Dior’s top designers. The theme reflects one of the most popular trends in fashion. Western fashion, emerging earlier this year and making a strong impact in 2017, seems to be a theme that all designers are clawing to pin together. While many people loved the thrills of HBO’s ‘West World’ series and the upcoming ‘Gunslinger’ adaptation of Stephen King’s novel, some people think it’s due, in large, to the reemergence of the Wild West in general.

One such company that believes strongly in the Southwest aesthetic is SilverTribe.com. Working with Native American and Southwest artists, the Scottsdale-based business has made a name for itself in the world of fashion.

SilverTribe.com’s spokesman, Chris Anderson, states, “It’s no wonder you see great celebrities like Kanye West, Rihanna, Charlize Theron, Solange Knowles, and Miranda Kerr show up for these truly spectacular shows. Our team has been seeing a spike in the popularity of Southwest fashion over the last two years. Dior is just one of the most recent examples. So many more celebrities have been rocking the turquoise look for decades too, long before Dior launched their latest show this year. We believe turquoise is a timeless stone and it complements the new Southwest fashion trend very well.”

What sets SilverTribe.com apart from Dior and the vast majority of retail stores is their artists. The company represents some of the most talented Native American and Southwest artists in the Four-Corners region. While Dior and other stores have the appeal of their name and great quality, SilverTribe has the history and culture behind many of the jewelry and artists they showcase on their site. Their new release was inspired by the stunning fashions seen in Dior’s new collection. These new turquoise pieces were designed specifically for those looking to get into the Southwest fashion of 2017 and 2018.

Anderson went on to say, “We admire the stunning pieces, both clothing and jewelry, that Dior makes. But most people can’t afford Dior, in all honesty. That’s when people need to look for alternatives. The pieces in our collection have that extra value, being more of a tradition and art form, rather than a piece of jewelry. People can get the same quality pieces from our store for much more affordable prices. To some of our artists, especially the tribe members, making jewelry is a tradition passed down from generation to generation, making the piece truly unique.”

Among the many pieces, the site features Navajo, Zuni, and Hopi artists. Anderson and his team invites anyone looking to keep up with the latest Southwest trend by going to their site at SilverTribe.com.

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Chris Anderson
SilverTribe Native American Jewelry
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