Creative Virtual’s Head of Business Development to Speak at the Chatbot Summit in Berlin

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Björn Gülsdorff will give a keynote about enterprise chatbots on the Development & AI Stage at the event

Chatbot Summit
At Creative Virtual, we firmly believe that the future of customer service lies in a blend of AI and human thought.

Creative Virtual, a world leader in customer and employee engagement, knowledge management and self-service solutions, is a sponsor of the Chatbot Summit being held in Berlin on 26 June 2017. The summit will bring together industry experts, established vendors, new start-ups and chatbot enthusiasts for a day of keynote presentations, panel discussions and networking opportunities.

Björn Gülsdorff, Head of Business Development at Creative Virtual, will give a keynote presentation on the Development & AI Stage. His talk, ‘Enterprise Chatbots: Taking a Hybrid Approach to Machine Learning’, will explore how chatbots utilising a hybrid approach to self-learning are empowering organisations to improve customer and employee engagement as well as significantly reduce costs. This combination of human and machine learning allows for continual improvement of these chatbots while also enabling enterprises to maintain control over the reliability of responses. Björn will address why chatbots touted as wholly self-learning and self-maintaining are not able to provide the predictable and consistent responses needed for customer service.

“At Creative Virtual, we firmly believe that the future of customer service lies in a blend of AI and human thought,” says Björn. “Conversational chatbots are at the heart of this evolution and have been proven to provide quality customer service, but they need to be backed by the right technology. We’re looking forward to bringing our extensive experience in developing and implementing these tools to the discussion at this year’s Chatbot Summit.”

More information about the summit and the full agenda can be found on the Chatbot Summit website.

For more information about Creative Virtual’s chatbot technology and our recent recognition for innovation by the Queen’s Awards for Enterprise, visit the Creative Virtual website.


Creative Virtual, winner of the Queen’s Awards for Enterprise: Innovation 2017, is a world leader in self-service solutions that enable anywhere, anytime customer engagement between brands and their customers. Leading global organisations including Lloyds Banking Group, Time Warner Cable, HSBC, Verizon, Chase, InterContinental Hotels Group, Autodesk and Tesco rely on our award-winning V-Person™ technology to improve their customer support experience, increase sales, reduce costs and build brand loyalty.

Backed by an experienced, expert team as well as an extensive partner network, our innovative virtual agent, knowledge management and business intelligence platform empowers organisations to provide customers with consistent, accurate, personalised and seamless omnichannel engagement across web, mobile, social, SMS, contact centre, service desk, live chat and IVR channels. Delivering significant contact deflection and reductions in average call handling times, as well as increased first contact resolution, together with powerful customer analytics and outcome tracking, the V-Person Smart Help platform is the most compelling self-service product in the world today.

Creative Virtual is headquartered in the United Kingdom with operations in the United States, the Netherlands, Australia, New Zealand, India, Singapore and Hong Kong. For more information about Creative Virtual and V-Person technology, please visit our website at

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