Harvard Pilgrim Health Care Foundation Sponsors Fresh Fridays in Partnership with Boston Children’s Museum and Boston Public Market

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Free, Outside Events in July Encourage Healthy Eating Habits for Families.

Encouraging families to make healthy food choices and enjoy meals together

Shopping, cooking, and eating together form important childhood learning experiences and support healthy cognitive, physical, and emotional development, leading to healthy lifestyles in the future.

To encourage families to make healthy food choices and enjoy meals together, Harvard Pilgrim Health Care Foundation has joined forces with Boston Children’s Museum and Boston Public Market to present “Fresh Fridays,” a series of free outdoor events at the Museum this July. Fresh Fridays will feature demonstrations of kid-friendly recipes, a farm stand offering free locally grown fresh fruits and vegetables where kids can “shop,” and music.

“We’re thrilled to be working with two organizations that help bring food and family together,” said Karen Voci, President of the Harvard Pilgrim Health Care Foundation. “We want to make it easier for families to shop for and cook fresh, healthy food and enjoy meals together – and these events will make doing that fun.”

Fresh Fridays will take place from 5:30PM – 7:30PM on July 7, 14, 21, and 28, outside Boston Children’s Museum on Fort Point Channel. Visitors can enjoy the waterfront along with a variety of free family-friendly activities, including:

  • Demonstrations by Boston Public Market highlighting kid-friendly recipes, simple cooking techniques, and opportunities to experiment with different food combinations.
  • Mobile farm stand for children and families to select and bring home three choices of complimentary locally grown fresh fruits and vegetables from Boston Public Market vendors.
  • A chance to taste and learn about new foods.

“Fresh Fridays reinforce the importance of healthy and communal eating habits for families,” said Carole Charnow, President & CEO of Boston Children’s Museum. “Shopping, cooking, and eating together form important childhood learning experiences and support healthy cognitive, physical, and emotional development, leading to healthy lifestyles in the future.”

During Fresh Fridays, visitors can enjoy fresh produce of various flavors, colors, and textures, experience how different food combinations work together, and sample foods that they may never have tried before.

“One of the Boston Public Market's public impact goals is to educate children about the importance of healthy eating and local food sourcing,” said Cheryl Cronin, CEO of the Boston Public Market. “By introducing children to the process of selecting fresh produce and turning it into something delicious, they are empowered to try new things and appreciate good food. We’re thrilled to partner with Harvard Pilgrim Foundation and Boston Children’s Museum to bring our kids’ educational activities out into the community.”

On social media, tag the event #FreshFriday and for additional information, visit http://www.BostonChildrensMuseum.org/FreshFriday

About Boston Children's Museum
Boston Children’s Museum engages children and families in joyful discovery experiences that instill an appreciation of our world, develop foundational skills, and spark a lifelong love of learning. More information about Boston Children’s Museum can be found at http://www.BostonChildrensMuseum.org
Become a fan of the Museum on Facebook and follow us on Twitter

Hours and Admission
Fridays 5:00 p.m. – 9:00 p.m., all visitors $1.

About The Harvard Pilgrim Health Care Foundation
Created in 1980, The Harvard Pilgrim Health Care Foundation supports Harvard Pilgrim's mission to improve the quality and value of health care for the people and communities we serve. The Harvard Pilgrim Foundation provides the tools, training and leadership to help build healthy communities throughout New Hampshire, Massachusetts and Maine. In 2016, the Harvard Pilgrim Foundation awarded more than $2.4 million in grants to more than 900 nonprofit organizations in the region. Since its inception, the Foundation has awarded more than $140 million in funds. For more information, please visit http://www.harvardpilgrim.org/foundation and view video.

About The Boston Public Market
The Boston Public Market is an indoor, year round marketplace for locally sourced groceries and specialty agricultural products, where residents and visitors can find fresh, seasonal food from Massachusetts and New England. The BPM’s mission is to provide fresh, healthy food to consumers of all income levels, nourish our community, and educate the public about food sources, nutrition, and preparation. The Market houses 40 local farmers, fishers, and food entrepreneurs selling items such as farm fresh produce; meat and poultry; eggs; milk and cheese; fish and shellfish; bread and baked goods; beverages; flowers; and an assortment of specialty and prepared foods. Everything sold at the Market is produced or originates in New England. The Boston Public Market, located at 100 Hanover Street above the Haymarket MBTA station, is currently open 8 a.m. – 8 p.m. Monday – Saturday and 10 a.m. – 8 p.m. on Sundays. For more information, visit bostonpublicmarket.org, Facebook (Facebook.com/BostonPublicMarket), Twitter (@BosPublicMarket), and Instagram (@BostonPublicMarket). Follow activity at the Market by using #BostonPublicMarket.

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Jo-Anne Baxter
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