Seven NJ Ad Club “Jersey Awards” presented to Kearny Bank

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Recognition at prestigious annual event’s 49th edition

Pictured (left to right): Eric Kesselman, Kearny Bank’s 1st Vice President/Director of Marketing; Allison Pagan, Marketing Assistant; and Janet DeSiano, Kearny Bank’s Vice President/Marketing Manager.

Seven prestigious “Jersey Awards” were recently presented to Kearny Bank at the New Jersey Advertising Club’s 49th annual recognition event, held in Cedar Grove.

The Jersey Awards celebrate creative excellence in advertising across the state of New Jersey. Specifically, Fairfield, NJ-based Kearny Bank won the following awards:

  • 1st place, two-page home loan ad, magazine
  • 1st place, resident lending, vehicle wrap – bus
  • 2nd place, residential lending, newspaper ad
  • 2nd place, home financing, transit king panel – bus
  • 2nd place, high yield checking, digital media campaign
  • 3rd place, radio campaign, “Secrets to Banking Happiness”
  • 3rd place, customer appreciation, Mardi Gras-themed poster

“A significant amount of creative energy goes into developing all of our various advertising materials,” says Eric Kesselman, Kearny Bank’s 1st Vice President/Director of Marketing. “Receiving this type of recognition is extremely rewarding for our in-house team and our advertising partners. It’s further confirmation that we’ve created some truly effective communication pieces.”

Award recipients were determined by a panel of judges that included the Westchester (NY) Advertising Club, plus other professionals from that area. The panel met in March to review more than 500 entries. In total, 278 awards were presented at the NJ Ad Club event, for which Kearny Bank was a sponsor.

About Kearny Bank
Kearny Financial Corp. is the parent company of Kearny Bank, which operates from its administrative headquarters building in Fairfield, NJ. Kearny Bank has supported the communities it serves since 1884. The bank has assets of $4.8 billion and operates 42 full-service banking offices in northern and central New Jersey, and in Brooklyn and Staten Island, New York.

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Eric Kesselman, First Vice President/Director of Marketing
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Kearny Bank
since: 02/2015
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