“We are thrilled to partner with PÜR,” said Paula Kupfer, SVP Global Partnerships and Promotions at Lionsgate. “The collection brings passionate My Little Pony fans a tangible and beautiful way to celebrate in the excitement leading up to the movie.
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Atlanta, GA (PRWEB) August 10, 2017
Embark on a journey through Equestria with this 4-piece collection inspired by My Little Pony: The Movie. The line-up includes a 16-piece eyeshadow palette, lip gloss toppers, glow face sticks and a cruelty-free brush set that follows the Mane 6 on their quest to save their home using the Magic of Friendship.
Delivering the same pure mineral formulas and richly pigmented shades PÜR™ is known for, the collection celebrates the magical side of the brand by delivering a happy array of products that blush, brighten and sparkle.
“We are beyond excited to be the exclusive makeup partner for My Little Pony: The Movie,” said Tisha Thompson, VP of Marketing. “Creating this collection offered such great nostalgia and PUR is excited to collaborate with the My Little Pony franchise to bring back memories of joy the Ponies brought to so many of us!” “One of philosophes at PUR is to create makeup you can live your life in. Our My Little Pony: The Movie Collection is curated to offer a perfect synergy of fun, playful and dramatic colors yet being completely wearable and natural enough for your everyday life.”
“We are thrilled to partner with PÜR cosmetics,” said Paula Kupfer, SVP Global Partnerships and Promotions at Lionsgate. “The collection brings passionate My Little Pony fans a tangible and beautiful way to celebrate in the excitement leading up to the movie.”
The collection includes:
MY LITTLE PONY: THE MOVIE EYE SHADOW PALETTE
16-Piece Eye Shadow Collection - $29
This 16-piece eye shadow palette features a kaleidoscope of colors including mattes, shimmers and bold brights. From everyday neutrals to flirty shimmers – all the basics are covered. However it’s the pops of unexpected but wearable colors that work together to create looks beyond the imagination. That’s the Magic of Friendship!
Shades: Kindness, Fluttershy, Generosity, Rarity, Applejack, Honesty, Laughter, Pinkie Pie, Twilight Sparkle, Magic, Rainbow Dash, Loyalty, Tempest Shadow, Songbird Serenade, Storm King, Princess Skystar
MY LITTLE PONY: THE MOVIE GLITTER LIP GLOSS TOPPER
High-Shine Glittery Lip Gloss - $16 each
These glittery lip glosses feature glass-like shine, jewel-tone glitter and opalescent pearl pigments without feeling sticky or tacky.
Shades: Applejack, Twilight Sparkle, Rarity, Rainbow Dash, Pinkie Pie, Fluttershy
MY LITTLE PONY: THE MOVIE MAGIC OF FRIENDSHIP
3-Piece All-in-One Glow Stick Kit For Face, Eye and Lips - $22
This three-piece face, eye and lip kit will take beauty lovers on an adventure just like the Mane 6 as they explore the worlds beyond Equestria. Inspired by My Little Pony: The Movie, these illuminating balms provide an exciting highlight to sculpt and add depth to the whole face. Packed with sheer prismatic pigments in three hues, these multitasking sticks can be used on the lids, cheeks and lips to add a subtle shimmer. Just swipe on and tap into the skin on-the-go. The compact size fits easily into a makeup bag.
Shades Included: Blissful, Joyful, Cheerful
MY LITTLE PONY: THE MOVIE MANE 6 BRUSH SET W/ POUCH
6-Piece Cruelty-Free Brush Set - 49
Pony approved. The Mane 6 have selected their favorite brushes to bring fans this six-piece set designed for specific needs. This set includes a Powder Brush, Blush Brush, Concealer Brush, Eye Shadow Brush, Crease Brush and Eyeliner Brush. It’s wavy and straight synthetic fiber means less fallout and more controlled application for professional quality results.
Includes: Powder Brush, Blush Brush, Concealer Brush, Eye Shadow Brush, Crease Brush, Eyeliner Brush
All products are available exclusively at purcosmetics.com on August 10th and on HSN.com, Ulta.com and Kohls.com on August 15th. The My Little Pony: The Movie Eye Shadow Palette will be available in stores at Ulta and Kohls on August 27th.
The expertise behind it: Known globally for intelligent beauty solutions, PÜR™’s signature complexion, skincare and on-trend color products provide immediate flawless results that nourish and improve the skin over time. Formulated with proprietary, age-defying ingredients like Ceretin Complex, combined with good-for-your-skin antioxidants, each of PÜR™’s products corrects and perfects the skin, softening the look of lines and wrinkles while brightening the complexion.
MY LITTLE PONY and all related characters are trademarks of Hasbro and used with permission. © 2017 Hasbro. All Rights Reserved. MY LITTLE PONY: THE MOVIE © 2017 My Little Pony Productions LLC. Used with permission.