Fitinuss LLC Announces the Acquisition of SWAP Club iOS App

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Gadsden, Alabama-based Fitinuss LLC today announced that it has finalized an agreement to acquire from Atlanta-based startup reKindness LLC the iOS app SWAP Club- which will continue to operate under that name. Fitinuss plans to expand the functionality and size of the SWAP Club community.

Fitinuss LLC has announced the acquisition of the social-selling mobile marketplace SWAP Club from reKindness LLC.

The purchase of the SWAP Club iOS app enables Fitinuss to expand its portfolio of businesses and leverage its infrastructure to exponentially increase the size of the SWAP Club community beyond its current membership. “The combination of SWAP Club with our retail partnerships and marketing assets will significantly expand the community and provide members of SWAP Club an enhanced experience with an even greater sales success rate,” said Demarcus Thornton, President of Fitinuss. “The acquisition is also expected to result in greater efficiencies and significantly increase our share of the market,” added James Densmore.

Fitinuss will use SWAP Club’s existing technology. “The migration of the SWAP Club assets will take place over the next few weeks. Our current members will continue to be able to access their listings and links with no degradation in performance and service during this transition,” stated Bryan Kindland, co-founder of reKindness, the creators of the SWAP Club. “We are excited for the SWAP Club community to flourish under the innovative and creative leadership of Demarcus, James and the rest of Fitinuss team.” added Melanie Kovach, reKindness co-founder.

SWAP Club, which will continue to operate under that name, is now a wholly owned subsidiary of Fitinuss LLC. The terms of the agreement are confidential.

About Fitinuss LLC

The Fitnuss LLC is a leading manufacturer and retailer of quality products. We have a strong culture of continuous improvement by relentlessly challenging, innovating and reengineering manufacturing and retailing processes, supply chain management, products and business practices; to deliver unsurpassed value to customers, vendor partners, shareholders and associates. With the acquisition of SWAP Club, Fitinuss now boasts over 3 operating brands within 3 different vertical markets.

About SWAP Club

The SWAP Club iOS app is a buy, sell trade marketplace with over 10,000 downloads which has been featured by Apple and CNN. It was launched by reKindness LLC of Atlanta, Ga in 2016. The SWAP Club marketplace has fully integrated payment processing, escrow service, in-app messaging, automated user sms/email campaigns, delivery scheduling/shipping labels and robust social media features. For more information about SWAP Club, visit its website

For more information, please contact:

Fitinuss LLC
205 N 1st st Gadsden AL 35904

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Demarcus Thornton
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