Angie has achieved impressive success leading high performance teams in competitive, complex, and changing markets.
Warren, NJ (PRWEB) September 08, 2017
Executive with Programmatic Media Background to Guide Europe, Middle East and Africa
Caroline Frankum, Global Chief Executive Officer of Lightspeed, today announced the appointment of Angie French as Chief Executive Officer, Europe, Middle East and Africa (EMEA) of Lightspeed and member of the company’s Board of Directors. Reporting to Frankum, French will begin her position on 1st November 2017.
According to Frankum, “Angie has achieved impressive success leading high performance teams in competitive, complex, and changing markets. Her experience working for leading media and tech brands, who are famous for fast growth, coupled with her refreshing digital vision is exciting and perfect timing for Lightspeed as we accelerate our mission to help clients discover truth through data.”
“There are parallels between programmatic media and the insights market,” stated Nick Nyhan, Chairman of Lightspeed and Chief Digital Officer of Kantar. “Angie’s background is well suited to help us extend our data capabilities into this space and be bold in the usage of the Gravity Network.”
French is an experienced leader in the technology and programmatic media space. Rising through the ranks of Xerox and Microsoft at the beginning of her career, she most recently served as Managing Director, Xaxis EMEA Pan Regional. In this role, French led the sales, account management, and campaign management teams to deliver innovative digital marketing solutions to clients and profitably grow Xaxis across Europe. She joined the company in 2014 as Vice President, Client & Agency Engagement, EMEA.
“With tech and mobile driving a blistering pace of change across all consumer categories, big growth opportunities are apparent for data-driven companies like Lightspeed,” stated French. “With the recent launch of LifePoints and the Gravity Network signalling how Lightspeed is moving from a place of strength to a position of transformation, I am excited to be joining this solutions-driven team and helping them accelerate their expertise and technology more boldly for sustained growth.”
Lightspeed is a data company for the insights market. Quality-seeking researchers, marketers and brands choose Lightspeed as their trusted global partner for digital data collection. Our innovative technology, proven sampling methodologies and operational excellence facilitate a deep understanding of consumer opinions and behavior. With 700 employees working in 14 countries, we maximize digital research capabilities. We empower clients by revealing information that is beneficial, providing clarity and research data that illuminates.
Lightspeed is part of Kantar, one of the world’s leading data, insight and consultancy companies. For more information, visit http://www.lightspeedresearch.com.