Our new executives will help us drive additional innovation and leadership as we scale and grow, while empowering customers to optimize their sales engagement to drive revenue.
SEATTLE, WA (PRWEB) September 12, 2017
Highspot, the leading end-to-end sales enablement platform, today announced additions to its executive leadership team. New members of the team arrive as the company continues experiencing rapid customer growth, expands its headquarters, and rolls out new innovations.
Chris Larson is now vice president of finance at Highspot, where he is responsible for accounting, financial planning and analysis, human resources, and risk management. Most recently, Larson was with Porch.com, where he built the company’s accounting team and infrastructure. He also oversaw human resources and M&A diligence support. Prior to Porch, Larson held a variety of roles at Amazon including accounting lead for AWS, coordinator of Amazon’s worldwide accounting close, and leader within the SEC reporting and policy team. Prior to Amazon, Larson was with the Deloitte Seattle audit practice for seven years, serving a mix of public and private clients including Starbucks and Clearwire during their 2007 IPO. He is a CPA and holds a Bachelor of Arts and Master of Professional Accounting from the Foster School of Business at the University of Washington.
Jake Braly joins Highspot as vice president, where he will orchestrate the company’s marketing vision and strategy. He was most recently at Apptio, where he led product marketing and go-to-market strategy for the company’s top-grossing products through the company’s successful IPO. Prior to Apptio, Braly held various positions at K2 Software, Microsoft, and IBM, as well as multiple startup and early-stage ventures. Braly holds an MBA from the University of Michigan and a Bachelor of Science in Business from the University of Colorado.
Haley Katsman has been promoted to the position of vice president of account development at Highspot. She is focused on building and scaling her team, increasing awareness, generating demand, and driving alignment between marketing and sales. Katsman brings marketing and sales experience from notable Fortune 500 companies across the consumer products, commercial real estate, and marketing and advertising industries. She holds a bachelor's degree from the University of Washington and is a founding member of the Sales Enablement Society.
“We’re seeing rapid acceleration in market demand for sales enablement solutions that leverage innovations in artificial intelligence, which are leading to more effective conversations between sales teams and their customers,” said Robert Wahbe, Highspot CEO. “Our new executives will help us drive additional innovation and leadership as we scale and grow, while empowering customers to optimize their sales engagement to drive revenue.”
The SaaS company has also contracted for an additional 36,000 square feet of space within its headquarters at 2401 Fourth Avenue in Seattle, and plans to hire employees across sales, account development, marketing, services, and product teams in the coming year.
Highspot’s growth is indicative of a shift in the way sales and marketing teams communicate with buyers, requiring companies to focus on empowering sales teams for better, more targeted customer conversations. As highlighted earlier this year in research from Highspot and Heinz Marketing, more than 75 percent of respondents from companies using sales enablement tools indicated their sales increased over the past 12 months, with nearly 40 percent reporting sales growth of greater than 25 percent.
To learn more about how Highspot is transforming sales enablement, visit http://www.highspot.com.
Highspot helps sales teams improve customer conversations and achieve their revenue goals. From content optimization and performance analytics to in-context training, guided selling, and more, the Highspot platform delivers enterprise-ready features in a modern design that sales reps and marketers love. Using Highspot, sales teams are able to stay connected to the best-performing content for each opportunity, customize and optimize their content, and more effectively engage with their customers and prospects. With 90 percent average monthly recurring usage and global support in over 125 countries, Highspot is the sales enablement industry's most trusted solution. Learn more about how Highspot is transforming the sales enablement industry by visiting http://www.highspot.com.