BaySand Makes It Even Easier to Access Arm-based Custom ASIC, Using Arm DesignStart

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October 9th, 2017 - BaySand Inc., the leader in configurable Standard Cell ASIC solutions, is now providing SoC design services utilizing the Arm® Cortex®-M0 and Cortex-M3 processors, available for no upfront license fee through the Arm DesignStart™ program.

OEMs are increasingly utilizing custom SoCs to create smaller, lower cost, lower power and more differentiated products. By offering design services based around the processors in DesignStart, BaySand is further lowering the entry barrier and making it possible for companies to reap the benefits of custom SoCs using industry-standard processors – whether or not they have in-house chip engineering expertise.

As the primary processor in more than 20 billion chips worldwide, the Cortex-M0 and Cortex-M3 are the most proven and trusted processors available for custom SoC projects, especially for the IoT.

“The combination of Arm Cortex-M processors with BaySand’s technology and expert design services provides quick-to-market, low-cost ASIC solutions in competitive segments such as IoT, wearables, and appliances. This enables our customers to differentiate their products with a customized ASIC solution with relative ease,” said Salah Werfelli, BaySand’s CEO.

“With its fast web-based access and the elimination of upfront license fees, DesignStart has opened a floodgate of new SoC development,” said John Ronco, vice president and general manager, Embedded and Automotive Line of Business, Arm. “Combined with BaySand’s custom ASIC expertise, more companies can simply and quickly access the world’s most widely-deployed embedded processor IP and supporting ecosystem of tools, software and SoC IP.”

The BaySand Design Center offers experienced, multi-discipline engineering teams, with expertise in wireless, video and IoT hardware and associated algorithms. BaySand offers a complete ASIC development service, IP and ASIC solutions, helping customers access custom SoCs based on Arm CPUs.

About BaySand

BaySand is the leader in application configurable ASICs targeting short time-to-market and cost-effective ASIC solutions. With its unique and patented Metal Configurable Standard Cell (MCSC) technology, configurable DSP architecture (fcDSP), Arm processor experience, and expert design services, the company provides all ASIC needs with world-class solutions, featuring low non-recurring engineering costs, short time-to-market, low power, low unit cost, high performance, programmability and flexibility. BaySand is fabless, privately held and based in the Silicon Valley, San Jose CA. For further information about BaySand, visit

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Avi Zakai
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