tökr Launch Takes Cannabis Industry By Storm

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New application brings a simplified shopping tool to the cannatech market

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tökr, a Venice, CA based technology startup that is modernizing the cannabis industry, announced today the official launch of its application in the Apple Store and on Google Play. tökr is a free technology tool that is simplifying the way people shop for cannabis. Using data to build connections between dispensaries and consumers, tökr allows consumers to design a cannabis experience that is customized to fit their lifestyle while providing dispensaries with an efficient tool to market products, drive traffic, and increase sales.

In development since early 2016, tökr has become the most sought after cannatech business to launch in Silicon Beach and remains focused on bridging the gap between modern technology and the traditionally underserved cannabis market. With a commitment to revolutionizing the industry, tökr offers a dual tech solution with both consumer and dispensary facing application features.

Dispensary highlights include:

Customer Acquisition - Location-based deals to increase brand awareness and market products effectively. Dispensaries can promote daily deals with a choice of customizing the length of time, day of the week and limit quantity of specials.

Customer Retention - Notify customers about available products in stock. Dispensaries can send app users, in the area, a push notification to their Apple and Google Play devices about new products and daily specials.

Automation - Receive back-end access to better understand real-time data and consumer shopping analytics. Easily manage inventory, connect tökr to point-of-sale system, and simplify operations.

Success - Market businesses effectively by tracking return of investments through past and current sales.

Consumer highlights include:

Content Curation - tökr curates the type of cannabis that fits a modern user’s lifestyle. Profile preferences, past purchases and browsing history dictates the overall experience.

Speciality Shopping - When a user creates a unique custom profile, tökr suggests actual products they want, and shows the availability nearby.

Lifestyle Upgrade - With a sleek user interface fit for the modern cannabis world, consumers can easily discover the latest products to hit the market place and make smart purchase decisions based on distance and savings.

“When we were developing tökr, we really wanted to ensure that we were creating a tool that would streamline the shopping experience for both consumers and dispensaries,” said Alex Melillo, Co-founder and COO.

“During the design process, we were really focused on the user experience for both consumers and dispensaries. This easy to use tool not only allows for customized profile settings but also gives dispensaries insight into real-time data to market their products effectively,” explained Brian Campbell, Co-founder and CPO.

“In addition to modernizing the technology side of the cannabis industry, tökr is also helping to eliminate the negative connotations of what it means to be a cannabis user. We see tökr as a tool to destigmatize cannabis and shift perspectives nationally,” added Matt Singer, Co-founder and CEO.

Dispensaries can create their own tökr account by visiting http://www.trytokr.com/dispensary-home/.

tökr is available nationwide, and is currently growing its dispensary network beyond the LA market. For more information, please visit http://www.trytokr.com.

About tökr
tökr believes that shopping for cannabis should be simple. Based in Venice, California, tökr uses data-driven technology to build connections between consumers and dispensaries. It allows consumers to design a cannabis experience that is customized to fit their lifestyle while providing dispensaries with an efficient tool to market products, drive traffic, and increase sales. tökr prides itself on bringing a modern tech solution to the cannabis space and is redefining how people shop within the industry.


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Tcheka Nedamat

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