MEDIA ALERT: True Influence Webcast to Reveal New Twist on Account-Based Marketing

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“Uncover Intent to Power Your Target Account Engagement” to reveal how intent signals are changing the game of account-based marketing (ABM).

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True Influence has announced the firm will host a live webcast featuring Forrester Research analyst Allison Snow. “Uncover Intent to Power Your Target Account Engagement” is scheduled for Wednesday, October 18, 2017 at 1:00 pm ET/10:00 AM PST.

Demand generation pioneer True Influence has announced the firm will host a live webcast featuring Forrester Research analyst Allison Snow. “Uncover Intent to Power Your Target Account Engagement” is scheduled for Wednesday, October 18 and will reveal how intent signals are changing the game of account-based marketing (ABM).

Topics Covered:

  • What’s working in the quest to get contacts to engage — and what’s not.
  • How to uncover what targeted contacts are thinking and use intent signals to drive engagement.
  • How to build intent monitoring into your B2B marketing strategy and reap the rewards.

Event Details:

Day: Wednesday, October 18, 2017
Time: 10 a.m. PT/ 1 p.m. ET
Topic: Uncover Intent to Power Your Target Account Engagement
Registration: Please visit: http://learn.trueinfluence.com/Forrester.html

Who:

  • Allison Snow, Senior Analyst serving B2B Marketing Professionals, Forrester Research
  • Brian Giese, CEO, True Influence

Additional Resources:

For more information on True Influence, please visit http://www.trueinfluence.com
For more information on Forrester Research, please visit http://go.forrester.com

About True Influence

Founded in 2008, True Influence is a data-driven technology company that connects you with your next customer. We expertly leverage data, technology and content to drive high-impact marketing campaigns and share detailed data insights to help you win new business. True Influence drives leads and generates revenue across multiple industries, promoting brands and products from some of the most successful US companies. Its customer base spans fast-growth SMBs to well-established blue chip brands like IBM, Microsoft and Cisco.

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Brooke Greenwald
@trueinfluence
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