Vivid-Pix Announces LAND & SEA SCUBA Picture-Fix Software for Mac and Windows Now Supports RAW/DNG Photos

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Acclaimed photographer/instructor Cathy Church to provide video instruction of new capabilities

Cathy Church tutorial video on Vivid-Pix LAND & SEA SCUBA software

Cathy Church gives your pics the Vivid-Pix Fix!

Photographers, photo instructors, retailers, and many pros within the scuba and photo industries love our software, but asked us to support these other file formats… and we listened.

Vivid-Pix, the inventor of easy-to-use image-improvement software, announced Vivid-Pix LAND & SEA SCUBA Picture-Fix software now supports Canon, Fuji, Nikon, Olympus, SeaLife, and Sony RAW, DNG, TIFF, PNG and JPEG images. The software is now available for Windows and Mac platforms.

“Photographers, photo instructors, and many pros within the scuba and photo industries love our software, but asked us to support these other file formats… and we listened,” explains Rick Voight, CEO of Vivid-Pix. “We then considered how to best help folks learn how to use the software. Who better than Cathy Church, who already teaches photographers, instructors, stores, and dive operators how to get better photos!”

“I was thrilled when Rick asked me to develop his training tutorials,” says Cathy Church, underwater photo pioneer, author of six books, countless articles, and owner of Cathy Church Photo Centre in Grand Cayman. “Since before Vivid-Pix was a company, I’ve been amazed at what Randy [Fredlund] has accomplished with the software development – and now by adding these other formats, everyone can enjoy the fun and easy-to-get terrific underwater and topside photos.”

“As more and more cameras and photographers began using file formats beyond JPEG, the need to expand the capabilities of our software became apparent,” explains Randy Fredlund, CTO of Vivid-Pix. “The software programmers rose to the challenge and the resulting software and images tell the story.”

Vivid-Pix LAND & SEA SCUBA Picture-Fix software is available for free trial and for purchase at For a video describing the capabilities of the software, click here.

About Vivid-Pix

Vivid-Pix is a software company launched in 2012 by business partners Randy Fredlund and Rick Voight. The company’s mission is to design, create and deliver fast, easy image improvement software. Randy Fredlund is an accomplished imaging scientist with more than 150 digital-imaging patents and extensive experience in research, development and product commercialization. Rick Voight has created billion-dollar businesses through product development, sales and marketing for Eastman Kodak and Hewlett-Packard. The Vivid-Pix team is a far-flung group of excellent people who deliver software that “Give your pics the Vivid-Pix Fix!”

Vivid-Pix and the Vivid-Pix logo are registered trademarks of Vivid-Pix. All other trademarks are the property of their respective owners.

About Cathy Church

Recognized as one of the world's foremost teachers and authors on underwater photography, Cathy was a photo editor for Skin Diver magazine for 15 years, coauthored hundreds of magazine articles, has written six books on underwater photo techniques, and offers seminars throughout the world; including at her facility in Grand Cayman.

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Rick Voight
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