DALLAS (PRWEB) November 12, 2017
NectarOM, an omnichannel marketing personalization solution, was featured in Forrester’s Q3 2017 “Landscape Overview of Personalization Solution Providers” report as a vendor for personalization solutions. NectarOM believes that being featured in Forrester’s report affirms the need for consumer brands to strongly consider customer personalization as a priority.
“NectarOM is honored to be a highlighted vendor in Forrester’s report,” said Amrit Kirpalani, CEO & Founder of NectarOM. “We’re pleased to see the market respond and evolve to our cutting-edge technology.”
Forrester highlights NectarOM as a personalization solution that supports real-time personalization to respond to rising customer expectations and delivers personalized experiences within customer shopping journeys.
As a prerequisite to being included in Forrester’s personalization solutions landscape report, companies must provide insights, automation, and/or engagement to deliver personalization. The report highlights each vendor’s listing, geography, markets they serve, vertical focus, types of personalization, channels their solutions help personalize and sample customers.
Visit Forrester to access a copy of the full report here: https://www.forrester.com/report/Vendor+Landscape+Personalization+Solution+Providers+Q3+2017/-/E-RES136351
NectarOM is a data personalization platform for leading consumer brands. Trusted by some of the world’s largest B2C businesses, NectarOM’s unique SaaS offering captures meaningful customer insights and delivers a personalized brand experience across all channels. By creating a single view of customers, marketers can leverage data to better understand customer behavior, orchestrate hyper-targeted campaigns and measure performance in deep granularity.