FR Conversions Pioneer II ProMaster Ambulance Opens to Rave Revues in Las Vegas

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New Unit Redefines Type 2 Ambulances at EMS World EXPO. Next Stop: AAA Conference & Trade Show, Caesars Palace in Las Vegas.

Everyone was blown-away by the number of features and how much value we were able to build into our new Pioneer II.

Ambulance industry professionals attending the November 13-15 Annual American Ambulance Association Conference and Trade Show in Las Vegas are in for a special treat – a second unveiling of FR Conversions’ new Pioneer II ProMaster Ambulance in Booth #20.

The theme of this year’s AAA Conference centers around the financial challenges facing the industry because of diminishing reimbursements and the uncertain regulatory climate. The new Pioneer II represents FR’s answer to those concerns. To put it in the words of one industry professional after seeing the Pioneer II for the first time at the recent EMS Expo Show, “You have a ton of good things in there that are options on others.”

FR Conversions’ VP New Product Marketing Larry Appel, who heard first hand from professionals representing all facets of the ambulance industry during the EMS event, sums up the single most recurring take away, “Everyone was blown-away by the number of features and how much value we were able to build into our new Pioneer II. It was roomier than any Type II most had seen. Many noted it was apparent we knew their business by the convenient, strategic placement of every feature, inside and out.”

Indeed, Appel and other top management personnel know the ambulance business quite well. Several have lengthy histories as EVOs, EMTs and also as combat medics in the military. This in-depth, hands-on personal knowledge of the challenges EMTs face in the field is clearly evident in everything built into and onto the new FR Pioneer II ProMaster Ambulance.

From the oxygen cylinder placement to the one-of-a-kind fuel operated heater, from the individual patient area air conditioning to the generous lighting package, from the all-stainless cabinetry to the Corian countertops, the FR Pioneer II is clearly an ambulance built by professionals for professionals. Appel anticipates another successful showing during the upcoming AAA Conference and Trade Show. “November 13 through 15 the Pioneer II takes center stage again at Caesars Palace. Frankly, I can’t wait. There’s nothing more satisfying that seeing my fellow EMT professionals appreciate all we’ve developed and included in this innovative unit. Then, when we tell them the price, watching them shake their heads in disbelief.”

View a video of industry professionals reacting to the new Pioneer II during the recent EMS World Expo at

FR Conversions is a Westminster, Maryland-based manufacturer specializing in innovative solutions for a wide range of commercial and consumer van conversion needs. Those interested in more information regarding the new Pioneer II ProMaster Ambulance or any of the many other breakthrough vehicles available through FR can visit the company website at

For more information about FR Conversions Pioneer II Ambulance, please visit ( or contact Mindy Ginsberg, VP Sales, FR Conversions: MGinsberg(at)FRConversions(dot)com.

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Mindy Ginsberg
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