Amy Vetter Launches New Book for Accounting Professionals on How to Move Beyond Crunching the Numbers to Become “Cherished Advisors”

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Vetter Named One of The Most Powerful Women in Accounting in 2017 by CPA Practice Advisor.

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This book is the CPA, accounting professional and bookkeeper's guide to the future of becoming strategic advisors who are a critical component to their business clients’ success.

Integrated Advisory Services is a timely tool for anyone looking to get into the client accounting space with true meaning and depth to their practice."

As technology replaces the traditional data entry tasks done by accounting professionals, there is one thing it cannot replace: human connection.

To help accounting professionals thrive in this changing marketplace increasingly dominated by do-it-yourself financial services, Amy Vetter launched the new book, Integrative Advisory Services: Expanding Your Accounting Services Beyond the Cloud, published by John Wiley & Sons. This book is the CPA, accounting professional and bookkeeper's guide to the future of becoming strategic advisors who are a critical component to their business clients’ success.

In addition to the launch of her book, Vetter was recently named one of the Most Powerful Women in Accounting in 2017 by CPA Practice Advisor for a second year in a row. This prestigious award recognizes the top 25 female CPAs, consultants and accounting/tax technology developers in the U.S. for their significant contributions to the accounting profession.

About the Book
Your business owner and CEO clients can get the numbers from the computer too—but, they come to you for personalized advice, explanations, and guidance based on their unique situation and financial needs. Integrative Advisory Services is a how-to guide that teaches accounting professionals how to become “Cherished Advisors” by taking an active role in their business and CEO clients’ success by providing analysis of what the numbers mean, understanding both operations and finance, and guiding clients to make smart business decisions.

“Integrative Advisory Services is a culmination of the work I have done over the last 20-plus years to educate accounting professionals on the “how to” of designing a client advisory services practice to create long-lasting client relationships,” explained Vetter. “It provides the steps to become what I call a "Cherished Advisor." Being cherished means that you are an integral part of your client’s business and provide the value they long for from a professional to help their company thrive.”

“Integrated Advisory Services is a timely tool for anyone looking to get into the client accounting space with true meaning and depth to their practice,” said Mark J. Koziel, CPA, CGMA and Executive Vice President of Public Accounting for the Association of International Certified Professional Accountants. “Amy’s experience as a small firm practitioner, combined with her family lineage of CPAs and passion for the profession shines through in helping firms build a successful client accounting practice. The term “Cherished Advisor” is a great term to get CPAs thinking differently about this practice. Many think technology will disrupt and disintermediate what they do for clients. Yet, as Amy explains well, it can actually put the “public” back into CPA and get practitioners re-focused on the human element which the client will value highly.”

Availability
The book is available on Amazon & Kindle, Barnes & Noble, Wiley.com, Wiley Online Library, and the AICPA Store. It is also available in regional and college bookstores for university intermediate accounting courses. Learn more at http://www.amyvetter.com/integrative-advisory-services. To inquire about booking Amy to speak about how to become a “Cherished Advisor,” contact her via AmyVetter.com.

About Amy:
Amy Vetter is an expert on authentic leadership and putting the soul back into business. She’s a transformational keynote speaker, creator of the B3 Method, and regularly contributes her business insights to Inc, Entrepreneur, Accounting Web and CPA Practice Advisor. Amy is an accomplished CPA and recognized as one of the Most Powerful Women in Accounting.

Entrepreneurship is in Amy’s blood. She’s a third-generation woman entrepreneur who has launched and sold multiple businesses including yoga studios, accounting practices and other business ventures. Amy has also held corporate leadership roles at accounting tech companies overseeing customer, sales, education, and marketing functions.

Amy is the author of two books. As a CPA and accounting influencer, Amy published the book, Integrative Advisory Services: Expanding Your Accounting Services Beyond the Cloud. This book is the CPA, accounting professional and bookkeeper's guide to the future of becoming strategic advisors who are a critical component to their business clients’ success. Based on her 20-plus years of work-life lessons, Amy also authored Business, Balance & Bliss: How the B3 Method Can Transform Your Career and Life. In this book, Amy has created a methodology, backed by scientific research, on how to live a more authentic life and create work-life harmony. To share her work-life balance message more broadly, Amy presented the popular TEDx Talk, “Disconnect to Connect: The Path to Work-Life Harmony.” Learn more at http://www.amyvetter.com, and follow @AmyVetterCPA on Facebook, Instagram, LinkedIn and Twitter.

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Sharna Brockett
@AmyVetterCPA
since: 03/2009
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