‘Chip In’ and Put the ‘Giving’ Back in Thanksgiving

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Tostitos Partners with The Salvation Army to Encourage Everyone to Give Back This Thanksgiving

As the ‘kick-off’ to the holiday season, Thanksgiving is a time to get together with friends and family and fill the house with laughter, delicious food and football! But Thanksgiving is not just about the turkey on the table or the game on TV. What really makes Thanksgiving special is the spirit of generosity imbued in the holiday – an annual reminder to reach out to those in need, give back to the community, and of course, give thanks for all that we have. Recently, food and entertainment expert Marc Silverstein, partnered with Tostitos and YourUpdateTV to discuss some ways to give back this Thanksgiving.

A video accompanying this announcement is available at: https://youtu.be/uv56NWQRS1g

This year, Tostitos is teaming up with The Salvation Army and encouraging everyone to ‘chip in’ and give back. For each purchase of new Tostitos Yellow Corn Bite Size tortilla chips, a donation will be made to support local Salvation Army chapters, up to $500,000.

As the snack that brings people together, Tostitos is calling upon everyone to not just give thanks, but give back this holiday season. Purchasing Tostitos Yellow Corn Bite Size tortilla chips is an easy way to chip in, not to mention they are the perfect dipping chip to add to your holiday parties.

About Marc Silverstein:
Marc Silverstein is a master communicator on all sides of the camera. He has entertained and informed millions of Americans as a host on television and online, as a book author, magazine writer, radio contributor, spokesperson and as a hard-hitting television news reporter.

About Tostitos:
Tostitos is one of many Frito-Lay North America brands – the $15 billion convenient foods division of PepsiCo, Inc. which is headquartered in Purchase, NY. Learn more about Frito-Lay at the corporate website, http://www.fritolay.com/, the Snack Chat blog, http://www.snacks.com/ and on Twitter http://www.twitter.com/fritolay.

About YourUpdateTV:
YourUpdateTV is a social media video portal for organizations to share their content, produced by award-winning video communications firm, D S Simon Media (http://www.dssimon.com). It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology.

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Michael O’Donnell
D S Simon Media
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