PlayWerk Brings VR Technology to Industrial Workplaces

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Company’s first product, a counter-balance simulator released in 2016, currently in use at over 40 leading companies who cite increased productivity and improved safety awareness; PlayWerk now expands its product line with reach truck simulator

"Gamification elements and immersion allow for accelerated learning that ultimately lead to greater productivity and a happier and safer workforce." - Bram Clincke, co-founder of PlayWerk

Industrial virtual reality (VR) company PlayWerk, creators of the successful Forklift-Simulator, today announced expansion of its product line with the world’s first VR reach-truck and a continued commitment to help grow and inspire employees, while increasing safety and productivity.

PlayWerk’s first released product, Forklift-Simulator, a counter-balance simulator (video:, has been adopted by companies around the world to ensure forklift operators are skilled at their specific job – thereby increasing safety, productivity and employee satisfaction. The VR Forklift-Simulator is used at over 40 leading government agencies, logistics, automotive, and consumer goods companies for screening new employees, training, and re-training existing personnel.

The company is now extending its product line by introducing the world’s first VR reach truck simulator (video: A reach truck is a necessity in warehouses that have narrow aisles and high vertical stacking of pallets (such as e-commerce and third-party logistics (3PL). Training and honing reach truck skills in VR can reduce safety concerns and employee confidence.

“The VR training component of our solution is immersive, realistic, gamified, interactive, and accelerates individual and group learning,” said PlayWerk CEO and co-founder Stijn Vanorbeek. “The ability to obtain objective data, track insights and adapt training methods, as well as easily rolling out standardized processes to all company locations ensures that safety policies are met company-wide.”

The company received private funding and announced its management team. (

“As work environments become more technological and automated, the need for a sophisticated and engaging training system becomes crucial,” said Bram Clincke, co-founder of PlayWerk. “Gamification elements and immersion allow for accelerated learning that ultimately lead to greater productivity and a happier and safer workforce.”

Company logos and photo thumbnails of PlayWerk’s VR industrial simulators are at Please contact info(at)play-werk(dot)com for hi-res versions or other requests.

About PlayWerk:
PlayWerk provides industrial VR solutions using gamified environments that redefine how large companies screen, train, and inspire their workforce. The company’s first product, Forklift-Simulator, is now used by leading brands such as Toyota, BMW, and L’Oreal as well as many government agencies, schools, logistics, retail and automotive companies to enhance safety programs and motivate employees. For more information about PlayWerk, please visit and, or follow the company on Twitter (, YouTube (, and FaceBook (

Media Contact:
Kimber Smith Fidler
K5 Ventures
+1 (775) 298 5260

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Kimber Smith Fidler