Five Ways to Improve Content Conversion Rates: Magnificent Marketing Presents a New Webinar With Expert Copywriting Strategies

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Copy has the power to attract the interest and attention of an audience, and effective copywriting has the power to convert visitors into customers. Magnificent Marketing has teamed up with Liston Witherill - conversion optimization and copywriting guru - to present a new webinar featuring five key ways to improve copy and increase conversion rates.

Magnificent Marketing, content marketing, content marketing agency, conversion rates, copywriting, Sales DNA, Liston Witherill

Magnificent Marketing presents a new webinar featuring tips for improving copy and increasing conversion rates

Copy plays a very important role in capturing the attention and interest of an audience and, when wielded strategically, has the power to convert visitors into customers.

Copy plays a very important role in capturing the attention and interest of an audience and, when wielded strategically, has the power to convert visitors into customers.

Magnificent Marketing has partnered with Liston Witherill - conversion optimization and copywriting guru and Chief Marketing Officer of Sales DNA - to present a new webinar featuring five ways to improve copy and conversion rates.

In this webinar, Witherill covers the following topics:

  • Creating a landing page that converts
  • Gathering testimonials
  • The importance of a call-to-action
  • Writing awesome email subject lines
  • Getting personal
  • Writing effective ad copy
  • Promoting copy on social platforms
  • And more

The webinar is available on Magnificent Marketing's YouTube page and with an accompanying blog on Magnificent.com.

About Magnificent Marketing:

Magnificent Marketing is a full-service content marketing agency that will take care of companies' marketing needs so they can concentrate on the core duties needed to manage and grow the business.

Magnificent's objective is to generate leads that turn into customers while focusing on expanding the visibility of the company and brand, and positioning their clients to be "top of mind" for future potential clients.

In order to achieve this, they draw on their experience and belief that a mixture of traditional marketing techniques combined with modern marketing tools will yield the best results. In other words, they blend old and new school marketing to create the best school of thought.

About Liston Witherill:

Liston is a data-driven digital performance marketer who loves to sell, tell stories, and teach what he knows.

Back in 2014 he ran marketing and sales for a $10M consulting firm. While there, one of the levers he pulled was digital marketing. After studying it relentlessly, he found out how much heloved digital marketing and sales to help grow businesses.

Fast forward to the present. Now he helps digital products increase their online and sales conversions. All of his work centers around a single question:

How do prospects and customers make buying decisions?

To understand them, he does heaps of research to learn about customers,including quantitative and qualitative data, like: customer interviews, website surveys, analytics review, buying behavior analysis, and competitor analysis.

He can help increase conversions with:

  • Conversion Rate Optimization (iterative testing program)
  • Messaging and copy
  • Buyer Personas and buyer research

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David Reimherr
@MagnificentMktg
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