(PRWEB) November 29, 2017
Utilizing patented technology, BeautiEyes™ soft lenses widen the palpebral apertures creating a more youthful and alert appearance. This unique design has a rotationally symmetric aperture widening zone in the lens periphery. Lenses can be lathed or molded in HEMA or silicone hydrogel materials. During lens development studies, 80% of selected test subjects achieved on average 10-20% wider apertures with BeautiEyes. Two U.S. patents, one Chinese patent, Singapore patent and Russian patent have been issued along with additional U.S. and foreign patent applications pending. CE Marking has also been issued for trade in Europe.
A millimeter ruler is a simple screening tool to predict the lens effectiveness. Key market research revealed survey respondents would be willing to pay more and even switch lens brands for this new technology that provides a visible benefit for wearers.
“BeautiEyes fashion-forward soft contact lenses provide a new and exciting feature that separates them from other contact lenses available globally. BeautiEyes lenses may also extend the lifetime use of lenses by wearers into their presbyopic years by providing a more youthful appearance. It's an exciting new business opportunity to have a breakout product with patent protection and CE marking”, Dr. Richard Clompus, Senior Advisor for BeautiEyes Business Development.
Market Opportunity – BeautyEyes plays at the intersection of two huge global markets; contact lens and cosmetic markets. The global contact lens market is estimated to exceed $18 Billion USD by 2024 according to Global Market Insights, Inc.(1) A key factor driving growth is the increasing popularity of contact lenses due to the surging demand for improved aesthetic appeal of eyes. Ongoing technological advances in the product materials and capabilities will support product demand. Technavio’s market research analyst predicts the global soft contact lens market to grow steadily at a CAGR of around 8% by 2021.(2) The global cosmetic market is estimated to reach $429.8 Billion USD with a CAGR of 4.3% from 2016 to 2022.(3)
To find out more about this and other new technologies go to http://www.beautieyes.com or contact firstname.lastname@example.org
(1) Global Market Insights (Sept. 18, 2017)
(2) Technavio Report (March 2017)
(3) Business Wire (May 24, 2017)