You.i TV to Discuss Winning App Strategies at NexTV Colombia & Andean 2017

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Global video app experience platform provider to address tech trends, next-gen approaches in Zemoga-sponsored session

You.i TV, a global leader in video app experience platforms, takes the stage at NexTV Colombia & Andean 2017 in Bogota on November 30 in a session sponsored by its partner, Zemoga, a leading creator of digital experiences in the Latin American market. In a session entitled “The Battle for Consumers on the Glass,” You.i TV Head of Strategy Matt Nelson will discuss how innovative technologies can unlock new competitive strategies to scale relationships with users through improved app experiences, personalization and monetization.

The conversation is expected to address the multiple strategic roadmaps available to digital video providers in Latin America and elsewhere, notably: Direct competition against Netflix, Amazon and other global powers; wholesaling of content through new retail channels; or targeting of services toward niche audiences. Leveraging You.i TV’s global market experiences, the discussion also will cover technology options that can help providers achieve distribution at scale across a fragmented landscape of wired and wireless consumer devices.

The session will be held at 1:00 PM COT at the J.W. Marriott Hotel in Bogota. More information is at

About Zemoga
Zemoga designs and builds digital experiences that drive business. Founded in 2002, the company provides digital production services, including marketing operations outsourcing, to Fortune 500 companies and agencies. A pioneer in the nearshore + local resource model, Zemoga has a global network of User Experience, Design, and Technology capabilities. Zemoga supports clients through a variety of operating models based on client need: outsourcing, managed services, retained teams, and project-based. The company maintains a robust staffing and partner pipeline across geographies, ensuring availability of skills across disciplines to provide digital production services at scale. It also invests in ongoing training and development to prepare teams in advance for client ramp up.

About You.i TV
You.i TV is a privately held company whose You.i Engine software platform enables TV and media companies worldwide to engage users, create customers, and ultimately fans. You.i Engine allows customers to build personalized, profitable experiences quickly on all platforms – mobile devices, set-top boxes, game consoles, and streaming devices – from a single code base. Brands such as Turner, NBA, Disney, National Geographic, Cartoon Network, Fox and the Canadian Football League are spearheading direct-to-consumer and OTT strategies using You.i Engine-powered TV applications. You.i Engine has been licensed in major industry genres, including entertainment, kids, sports, and news. For more information about You.i TV, visit

Media Contacts:
Trisha Cooke
You.i TV

Paul Schneider, PSPR, Inc. for You.i TV

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Paul Schneider
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