MeaningCloud Radically Simplifies the Use of Text Analytics in Voice of the Customer and Voice of the Employee Applications With Their New Vertical Packs

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MeaningCloud’s new Vertical Packs accelerate the time-to-benefit of text analytics for several applications, including the analysis of the Voice of the Customer and the Voice of the Employee. By applying preconfigured models, these Packs provide high-quality, actionable insights at a fraction of the cost of other solutions.

“Our Vertical Packs radically lower text analytics barriers by providing preconfigured models and integrations for diverse applications, so that professionals can generate and consume meaningful insights with the minimum effort”, said Jose C. Gonzalez, CEO of MeaningCloud

MeaningCloud, a leading company in text analytics and deep semantic analysis, today announced the launch of its first Vertical Packs, focused on the analysis of the Voice of the Customer and the Voice of the Employee. The Packs provide a version of their analytical solutions adapted to the needs of Marketing, Customer Experience, or Human Resources executives.

In order for text analytics to provide meaningful and actionable insights, the analysis must be adapted to the application domain. To accelerate this process to the maximum, the Vertical Packs combine a set of pre-prepared semantic resources (models and dictionaries) and sophisticated analytical APIs with add-ins for Excel specially adapted for each scenario.

In this way, barriers are lowered both in the configuration of the system and in the generation and consumption of specific insights.

Initially, two Vertical Packs have been published:

  • Voice of the Customer: To analyze the feedback of customers in surveys, the contact center, or social media and in industries such as banking, insurance, or retail and categorize it according to the type of product, attribute of quality, channel of interaction, or sentiment.
  • Voice of the Employee: To discover the opinions, competences, and concerns that employees express in surveys, performance assessments, or exit interviews, and thus better manage the talent in your organization.

Learn more at MeaningCloud's blog.

Discover Vertical Packs in MeaningCloud's coming webinar
If you want to know how to apply the Vertical Packs to immediately get text analytics adapted to your application, register for this webinar that will take place on Wednesday, December 20 at 9:00 AM PDT. Register here.

About MeaningCloud
MeaningCloud is the easiest, most powerful, and most affordable way to extract the meaning of any kind of unstructured content, from social conversations to internal files. Use its plug-ins to easily perform text analytics in your spreadsheet, graphically customize its text classification and sentiment analysis functions to your specific domain to obtain unparalleled accuracy, and embed semantic analysis into your applications without risk through its pay-per-use web-based APIs.

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Antonio Matarranz
since: 05/2013
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