Aesthetic Business Institute Announces Additional Advisory Board Members

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New members join prominent clinicians and business leaders on ABI’s advisory boards

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The Aesthetic Business Institute (ABI) has named two new members to its medical and business advisory boards, adding to the list of renowned medical and business professionals serving in this capacity.

Terri Ross, chief operating officer at Lasky Aesthetics and Laser Center in Beverly Hills, CA, and Robbi Grayson, senior business consultant at Acara Partners in Branford, CT, were recently named to the ABI Business Advisory Board.

“We are thrilled to have Terri and Robbi as part of the ABI Business Advisory Board,” commented Francis X. Acunzo, chairman of this ABI advisory board and CEO of Acara Partners and Reach Beyond Marketing. “They add decades of high level success and experience in the aesthetic medical world to our board.”

In addition to Acunzo, Ross, and Grayson, the business advisory board at ABI includes Rob Trow, owner/CEO of Environ Skin Care–DermaConcepts, Delray Beach, FL; Jeff Routledge, president and CEO of MedResults Network, Avon, CT; Guy Kezirian, MD, Executive Director of the Opthomology Alliance, Scottsdale, AZ; and Judy Alexander, Practice Owner, Skin Care Institute, Tulsa, OK.

The Aesthetic Business Institute also constituted a medical advisory board, including members Bruce Katz, MD, dermatologist at Juva Skin and Laser Center, New York, NY (chair); Jared Mallailieu, DO, cosmetic surgeon at the Laser Center of Maryland, Severna Park, MD; Paula Young, BS, RN, director of public relations at Young Medical Spa, Landsdale, PA; Terrence Keaney, MD, dermatologist at Skin DC, Arlington, VA; and Sarah Mess, MD, plastic surgeon at Sarah Mess MD, Columbia, MD.

ABI joins Reach Beyond Marketing, a digital communications and marketing agency, as part of the Acara Partners family of businesses. Under the leadership of Francis and Colleen Acunzo, this entrepreneurial husband-and-wife team applied their years of experience when they co-founded Acara Partners in 2003. Their dedication has established Acara Partners as the industry’s quintessential, comprehensive business advisory, marketing, advertising and digital agency.

The Aesthetic Business Institute formed in the spring of 2017 and will officially launch in the near future with an educational platform designed to provide “industry intelligence to the aesthetic medical industry.” Membership in ABI will provide online education, published research, master classes, trends reports, and events for physicians, practice managers, practice owners, providers, and aesthetic industry executive. “The aesthetic medical field is blossoming in so many ways, and ABI will help to establish benchmark standards, best practices for conducting business, and provide insights to help practices to improve and grow,” Acunzo added.

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Lynn Fischer
Reach Beyond Marketing
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