The Advisory Board’s role will be to provide ongoing counsel, along with strategic guidance in business development decision-making, as the company continues to grow within their three core verticals of Advocacy, Branding, and Public-Sector Solutions.
WASHINGTON (PRWEB) December 08, 2017
SociallyMined (http://www.SociallyMined.com), the industry leader for producing results-driven digital campaigns, has today announced the creation of its Advisory Board and the initial appointments of Gil Eyal, John Sheridan, Anna Suarez, and Jesse Sutton. The Advisory Board’s role will be to provide ongoing counsel, along with strategic guidance in business development decision-making, as the company continues to grow within their three core verticals of Advocacy, Branding, and Public-Sector Solutions.
“Since our founding in 2016, we’ve received advice and counsel from senior-level executives and their advice and support has been invaluable to SociallyMined. From day one, Gil has been a mentor, collaborator, and trusted partner who has allowed us to leverage the HYPR influencer platform as part of our solution,” said Matthew Anthes, co-founder and Chief Executive Officer of SociallyMined. “In addition, Anna, Jesse, and John have provided insight, strategic expertise, and have been instrumental in helping us get to where we are today. My partners, Steve Denis, Steve Zeitchik, and I are honored to have them as part of the team.”
Gil Eyal is the CEO and Founder of HYPR, the world’s largest influencer search and discovery directory. HYPR offers in-depth audience analytics for over 10 million influencers across major social channels. Under Gil’s direction, HYPR boasts a client base of over 100 Fortune 500 brands, including LVMH, Next Models, PepsiCo, Mediacom, Michael Kors, Calvin Klein, Time Inc. and Estée Lauder. A pioneer in the influencer space, Gil also served as the COO of early photo-sharing app Mobli Media, and has worked with influencers ranging from Leonardo DiCaprio, Tobey Maguire, Pitbull, Lance Armstrong, Lil Wayne and Serena Williams to Nash Grier, Bart Baker and Cameron Dallas.
John Sheridan is an experienced Sales and Business Development executive with a demonstrated history of working in the location based marketing and advertising industry, focused on the development of cross-screen strategy and execution. John served as the VP of Data Sales at Gravy Analytics - a location-based consumer intelligence platform identifying consumer interests and passions based on verified local event attendances. John has experience in mobile targeting and execution and served in executive-level positions at TransUnion and Equifax. John has developed mobile targeting strategy and execution plans to deliver device IDs at a Zip4 reference, enabling targeted advertising to occur on mobile devices.
Anna Suarez served as Program Director in the Division of Research and Learning at the National Science Foundation. She worked extensively with Teacher Enhancement projects to promote mathematics reform efforts. Anna has decades of experience working with federal agencies, including the U.S. Department of Education and the National Science Foundation. Anna is a Principal at Trivium Consulting, where she assists clients in targeting and securing external funding support. Working with multiple federal agencies and private foundations, Anna helps clients identify new funding sources and secure the resources needed to further their strategic goals.
Jesse is an Advisor at MUNDOmedia and co-founder of Majesco Entertainment. He has over 25 years of experience in the video game/technology industry, publishing hundreds of games across all platforms and genres. Jesse has been involved in all areas of the video game business from console to mobile. Jesse took over as CEO of Majesco in 2007 and, as a NASDAQ traded public company, he added the unique responsibilities of dealing with a publicly traded company to his experience. Having been in the gaming/technology industry for so long, Jesse has developed strong retail and distribution network relationships with large U.S. retail chains, including WalMart, GameStop, Best Buy, Target and Toys 'R Us.
Venture funded, SociallyMined has been listed as a top 150 DC area tech company by DCInno. The Company’s mission is to constantly onboard new innovative technologies in an effort to maintain a robust toolkit of solutions to drive results and increase ROI for their clients. SociallyMined leverages big data to engage with key influencers by amplifying a message in an integrated way that is changing the face of advocacy, branding, and public-sector solutions.
SociallyMined is a boutique digital agency and advocacy firm with a creative approach to reaching the market efficiently and effectively, providing quantifiable results and reports along the way to track progress. SociallyMined services incorporate cutting-edge technologies designed for Fortune 500 brands, utilizing big data and analytics to track relevant consumer sentiment and behavior, and influencing the sentiment to direct it towards a predetermined outcome. Their analytic solutions are integrated into their other services which include influencer marketing, native advertising, mobile marketing with geofencing, interactive videos, and more, providing a customized strategic campaign for their clients generating high engagement with a relevant audience. In addition, they offer diverse traditional services which include web design, social media campaigns, and video production.
SociallyMined’s PR division offers the ability to target specific journalists and outlets (online and traditional) who have relevant interests and followers in the desired demographic. This includes generating content, identifying the potential audience, pushing out the content to them, and engaging them in creating a community for a brand that can then be retargeted repeatedly as the brand grows – all while providing reports to track impact.
The SociallyMined team has over 100 years of combined experience dealing directly with brands, political candidates, non-profits, individuals and governments. SociallyMined ensures a message is being heard by those influencers and decision makers that can affect change and make an impact for brands, issue-advocacy and individual campaigns.
SociallyMined was founded in 2016 by Matthew Anthes, Steve Denis, and Steve Zeitchik; they maintain offices in Washington DC, New York, and Tel Aviv.
For more information on SociallyMined please contact SociallyMined Public Relations via email at [email protected] or phone 202-559-8987. You can also visit http://www.SociallyMined.com and follow @SociallyMined on Twitter.