TYLER, Texas (PRWEB) January 05, 2018
“Learning how to standout in a crowd” is a highlight senior Brooke Hunter took away from The Entrepreneur, Co-Author and Speaker, Gail Johnson, at the Third Annual Tyler Chamber of Commerce Career Connections (C4) (Tyler Morning Telegraph, 2017).
As a result of the successful C4 workshop presentation, several East Texas High School representatives approached Ms. Johnson to bring the Your Standout Brand© workshop to their campuses. Students from the Whitehouse High School Business Professionals Association (BPA) were selected to be the first group to participate in workshops to help students develop their standout brand. A partnership between the http://www.yourstandoutbrand.com, East Texas High Schools, and The University of Texas at Tyler College of Business & Technology, will ensure students take away a clear understanding of the value they bring to a potential employer, along with supporting examples to prove they own each value. Through this interactive workshop, each student developed and practiced communicating an engaging elevator speech.
To extend the workshop experience, 10 of the BPA students were invited to attend the Mock Team Interviews (MTIs) on November 3, 2017. Those students joined 134 UT Tyler juniors and seniors on campus at the Ornelas Center to engage with 40 business professionals from 29 businesses within the East Texas and Dallas/Ft. Worth area. The attending businesses included Fortune companies such as: Ingersoll Rand, Amazon, Walmart, Sherwin Williams, Fastenal, Enterprise, and Edward Jones; and local businesses such as, Henry & Peters, Gollob, Morgan & Peddy, Make-A-Wish, Brookshire Grocery Company and Mercy Ships who were also in attendance: https://www.facebook.com/GailDJohnsonMBA/
The goal of the networking portion of the MTIs was to provide all students with the opportunity to practice introducing themselves with confidence, and initiate a conversation that provided the listener with facts on who you are, what you do, and why you are professionally memorable. The MTIs also gave students the opportunity to answer thoughtful behavioral-based questions, using the values and examples uncovered during the Your Standout Brand Professional Branding Exercises. Students took away valuable real-time experience and relationships that will serve them well as they begin their post-high school education/careers.
Johnson is a respected businesswoman, small business owner, and nationally recognized professional branding author and adjunct lecturer in the College of Business and Technology at UT Tyler. She has coauthored several books on professional branding including, A New Brand You V6.1©. She is a frequently requested speaker at communication and leadership conferences and has presented professional branding and social media research papers to major academic associations including the International Association of Business Communicators (IABC), Academy of Human Resource Development, and Southern Management Association http://www.yourstandoutbrand.com.
At yourstandoutbrand.com, we believe everyone has value. So it is our mission to teach the HOW TOs of professional branding through our simple 4-step process designed to uncover, expand, prove, and communicate the values that make you professionally memorable. If you want to know more about our professional branding process or have questions about career related topics, contact us at authors(at)yourstandoutbrand(dot)com.
Your Standout Brand is the engine of a robust career. ™ #yourstandoutbrand