Dallas, TX (PRWEB) May 18, 2014
Before the accident of melamine in 2008, the domestic brands have controlled 70% of the market share. While by the end of 2013, the proportion has dropped about 20%. The market has been gradually seized by joint-ventures and foreign brands.
The top ten sell domestic milk powder brands in 2013 are Beingmate, Yili, Firmus, Yashily, Wondersun, Yaolan, Bright, Qinyong, Benzgo, and Redstar. The sales volume of Beingmate reached CNY 6.117 billion in 2013, and its market share in that year was 8.5%, ranking the top of the domestic infant formula milk powder enterprises. Yili ranked the second in that year, and its sales volume reached CNY 5.512 billion in 2013. Inquire for a discount on this report at http://www.reportsnreports.com/contacts/Discount.aspx?name=286325.
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Key Domestic Milk Powder Enterprises discussed in this report are Inner Mongolia Yili Industrial Group Co., Ltd., Bright Dairy & Food Co., Ltd., Zhejiang Beingmate, Feihe International Inc. and Heilongjiang Yashily Dairy Co., Ltd. Place a direct purchase order on this report at http://www.reportsnreports.com/Purchase.aspx?name=286325.
Since 2013, the M&A among enterprises has accelerated. For instance, Mengniu Diary acquired Yashily Foods; Syutra Group acquired Youth-Base; Biostime acquired Shangsha Yingke Nutrition Company. At present, there are 127 enterprises producing infant formula milk powder and 545,000 enterprises marketing infant formula milk powder in China. According to Rules for the Examination of Production Permission of Infant Formula Milk Powder (2013 Version), some enterprises will withdraw from the market in the future two or three years, and it is estimated that nearly one third of the 127 enterprises will exit the market, from which small-sized will take a large part.
Table of Contents
1. Development Overview of Infant Formula Milk Powder Industry
2. Operating Environment of Infant Formula Milk Powder Industry in China
3. Development Status Quo of Infant Formula Milk Powder Industry in China
4. Industrial Chain Structure of Infant Formula Milk Powder in China
5. Supply & Demand of Infant Formula Milk Powder Market in China
6. Import & Export of Infant Formula Milk Powder in China
7. Key Domestic Milk Powder Enterprises in China
8. Development Forecast of Infant Formula Milk Powder Industry
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