We're thrilled to be getting out and meeting the waitstaff who help make their restaurants flourish. -- Amanda Stuckey, VP of Marketing
SAN DIEGO (PRWEB) January 03, 2018
Chef Works Inc., a global leader in culinary and hospitality apparel, is excited to announce a new campaign spotlighting the servers and waitstaff who grind it out shift after shift.
While chefs are putting in the work in the back of the house, it is the public-facing waitstaff who can just as easily make or break any dining experience.
“This is an exciting campaign where we step out from the kitchen and tip our cap to the men and women who are a vital part of the culinary industry,” said Chef Works’ Vice President of Marketing Amanda Stuckey. “We’re thrilled to be getting out and meeting the waitstaff who help make their restaurants flourish.”
Featured servers will be profiled and photographed at their restaurant. At the end of the year, the web site’s readership – which exceeds more than 500,000 monthly visitors – will vote on the “best story.” And as a thank you to the “Five-Star Server” and their restaurant, Chef Works will style the winning restaurant with new Chef Works gear for the front and back of the house.
“There are thousands of great stories out there,” Stuckey said. “We’re looking for 11 of them. And we can’t wait to help tell them.”
Restaurants interested in participating are encouraged to contact the Chef Works marketing department at marketing(at)chefworks(dot)com.
For information about Chef Works products – including apparel for chefs, waitstaff and the hospitality industry, visit chefworks.com.
ABOUT CHEF WORKS
Established in the 1960s when Joseph Gross founded a small uniform company in South Africa, Chef Works has evolved into a global force as a solutions-based company, supplying culinary apparel to more than 70 countries. Chef Works dresses back of house and waitstaff for a diverse range of customers including, international hotel chains, award-winning restaurants and bars, culinary schools, food service companies, laundries and assisted living facilities. The family-operated corporation has helped pave the way for the current culinary uniform movement by working directly with chefs and culinary personnel to develop innovative, fashion-forward garments.