Wiser Names Mathieu Gagné as Chief Financial Officer

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Wiser’s first CFO joins to drive organic and acquisition growth for the retail analytics platform

Wiser, a retail analytics platform delivering actionable data for better decisions, has named Mathieu “Mat” Gagné as its first Chief Financial Officer (CFO). Gagne previously served as CFO at Alert Innovation, EBI Consulting and MyWebGrocer, and will oversee accounting, legal, forecasting and financial analysis from Wiser’s Boston office.

“We are so excited to welcome Mat to our coast-to-coast team,” said Hal Charnley, president of Wiser. “For more than 15 years, Mat has held financial leadership positions at early stage companies built on software and media, automation, and financial technology. He brings a multi-faceted perspective to overseeing the core financial responsibilities at Wiser, and will help guide us through organic growth and M&A on the horizon.”

Prior to Wiser, Gagné led MyWebGrocer through a successful recapitalization and scaled the company’s SaaS processes. He helped integrate data from operations, finance, sales and other departments to identify opportunities for organic growth, and growth through acquisitions. Gagné holds a BA from Boston College and received both an MBA and a Master of Sciences in Finance from the Carroll School of Management, Boston College.

"I'm joining Wiser at an exciting time in its growth, and I'm especially energized by the fact we have an early start in a space necessary for a competitive, omnichannel strategy,” said Gagné. “Wiser is at the leading edge of bringing retailers, brands and manufacturers cohesive data that bridges online and offline retail. I am eager to draw upon many of my experiences to speed adoption of Wiser’s omnichannel solutions worldwide.”

Consumers today use an average of six touch-points when buying an item, according to Marketing Week. In this complex, omnichannel environment, Fortune 200 retailers and leading, global brands use Wiser to optimize their prices and promotions, protect their brands from counterfeits, and monitor market trends and competition. Learn more about the Wiser retail analytics platform and schedule a demo at http://www.wiser.com.

About Wiser
Wiser is the leading provider of actionable data for better decisions. Wiser collects and analyzes online and in-store data with unmatched speed, scale and accuracy. The Wiser platform then blends these insights with advanced workflow software to drive business value for brands and retailers. Using a unique combination of data science and human validation, Wiser offers integrated solutions for every aspect of retail, all in one place. Learn more at http://www.wiser.com and follow @WiserData.

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McKenzie Mayer
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