Timescenery and Baarb Announce Partnership to Use Artificial Intelligence for Online Travel Marketplace

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Online travel sites race to address monumental shifts in user behavior among travelers. Artificial intelligence and personalization are the key trends to watch for.

Baarb, an artificial intelligence company developing enterprise solutions for personalized online travel search, and Timescenery, the travel company delivering an ecosystem for sharing travel experiences and impressions among people worldwide, announced today the launch of their new partnership.

Following a successful pilot, Timescenery will expand its use of Baarb's comprehensive AI platform to drive more personalized search results for website visitors.

"We are very excited about Baarb's technology," said Timescenery CEO, Nikita Dedik, "Using their artificial intelligence technology to optimize our hotel search results, we're able to connect travelers to more relevant results faster and increase bookings.”

As a leader in all-in-one trip planning, the next stage in travel technology after metasearch, Timescenery is committed to continually improving its digital marketplace experience. The partnership is timely as major online travel companies are seeking opportunities in artificial intelligence to create a more personalized experience for their customers using predictive analytics and big data.

Barbara Parshall, CEO of Baarb commented, "With innovative companies like Timescenery leading these efforts, travel is catching up with other industries that have used personalization successfully for years to curate our experience. There is a massive transformation taking place in travel with the skyrocketing use of mobile phones and voice-activated assistants for booking that demands more relevant results.”

Together Timescenery and Baarb are co-innovating to address the increasing demand for a relevant and engaging online travel booking experience. Both companies were accelerated by Plug and Play, Silicon Valley’s global innovation platform for startups, corporations, and investors.

About Timescenery
Timescenery connects Booking.com, RentalCars.com, Foursquare, Google Maps, Wikipedia and other trusted providers in a single powerful interface to allow travelers to plan trips in minutes, not days. The platform makes trip planning social, easy and fun to save people’s time, and to facilitate knowledge sharing. Timescenery displaces conventional tour agencies with a marketplace of real experiences from travelers around the world, and by sharing commissions with travelers who create and share trip scenarios.

About Baarb
Baarb is a B2B company that delivers artificial intelligence technology to optimize search engine results for the travel industry. The company’s platform allows travel companies with large inventories to implement quick and flexible searches to their sites to connect travelers to more relevant and personalized results. Helping companies deliver radically more personalized experiences and increase conversions, Baarb is leading the next-generation digital experience.

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Barbara Parshall
Baarb, Inc.
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Baarb, Inc.

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