Hairdressers at Heart Announces North American Semi-Finalists for 2018 Sebastian Professional What's Next Awards National Competition

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Top Students, Industry Professionals and Affiliate Artists Selected for Cutting-Edge Creativity and Technical Skill

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"The 2018 What’s Next Awards National Competition is designed to challenge students, industry professionals and affiliate artists to bend the rules, reshape the industry, and ‘twist’ things up,” said Carole Protat, Senior Creative Director, North America Coty Professional Beauty.

Sebastian Professional® is proud to announce the North American Semi-Finalists for the 2018 What’s Next Awards National Competition. The premier hairstyling competition offers Hairdressers At Heart – students, industry professionals and affiliate artists – the opportunity to express their artistry and showcase their creative talents. Each year, Sebastian Professional releases a hair collection to inspire competition entry and capture What’s Next – this year, that collection is Twisted. Influenced by the deep sea’s lasting moisture, bounce and elastic flexibility, Sebastian Professional revisits curly hair with its Twisted Collection and product line, showcasing curls by nature and by tool.

“The 2018 What’s Next Awards National Competition is designed to challenge students, industry professionals and affiliate artists to bend the rules, reshape the industry, and ‘twist’ things up,” said Carole Protat, Senior Creative Director, North America Coty Professional Beauty. “We are thrilled with the overwhelming number of Twisted-inspired entries, and want to thank everyone who entered or mentored talent for this year’s competition.”

The 2018 Sebastian Professional What’s Next Awards National Competition Semi-Finalists are:

STUDENT CATEGORY:
-Diane Keplinger, Bellus Academy
-Shani Gottlieb, Beauty Schools of America
-Lindsey Mills, MC College
-Victoria Odom, Ogle School
-Natalia Davila Corredor, Advance Beauty College
-Zane Bess, Sassoon Academy
-Rita Risley, Bellus Academy
-Brooklyn Fackrell, Taylor Andrews Academy
-Christy Mae Jensen, Bellus Academy
-Naomi Catt, Beau Monde Academy of Cosmetology
-Phalen Vaughn, Bellus Academy
-Audrey Colburn, Beau Monde Academy of Cosmetology
-Jorie Beemsterboer, Bellus Academy
-Rachel Alvord, Bellus Academy
-Amber Riegle, Salon Alesandro
-Erika Salazar, The International Institute of Cosmetology

INDUSTRY PROFESSIONAL CATEGORY:
-Keisha Mines, Nirvana Hair Salon
-Rochelle Wright, Continental School of Beauty
-Reno Prezio, Bellus Academy
-Liliana Gonzalez, Bellus Academy
-Marc Mapile, Dej Salon
-Sierra Johanson, Taylor Andrews Academy
-Kaitlin Butler, Bellus Academy
-Stevie Gomez, The Harlot Salon
-Adrian de la Parra, Bellus Academy
-Lindsey Fluke, Spa on the Avenue
-Elle Schimberg, Red Stella Salon
-Jimy Kosmakos, Spa on the Avenue
-Hannah Deahl, Salon Gallery for Hair
-Laura Rocha, The Harlot Salon
-Erica Keelen, Studio Sage
-Stephanie Anderson, Taylor Andrews Academy

AFFILIATE ARTISTS CATEGORY:
-Lisa Smith, Mint Hair Lounge
-Lindsay Overland, The Studio Hair Design
-Anna Holaday, Salon NESOU
-Anthony Cress, Studio 4 Salon
-Janet Algeciras, Hot Heads Salon
-Jonathan James, The Harlot Salon
-Vanessa Fortino, Salon Alessandro
-Samantha Gunn, Eric Alt Salon
-Rian La Fleur, Atelier Isabelle Rose

Using Sebastian Professional products exclusively, entrants were tasked with creating cutting-edge hairstyles, with complementary wardrobe and makeup. Each Semi-Finalist entry was shared in an online gallery on Sebastian Professional’s What’s Next Award’s website for consumer voting. All entries were judged on the following criteria: consistency with the Sebastian Professional brand, technical finish and tie to the Twisted Collection, overall appeal and total number of fan votes.

This year marks the first-time the Sebastian Professional What’s Next Awards Competition was open to International artists. Nine National Finalists (three from each category: student, industry professional and affiliate artist) and five International Finalists will be announced on January 18, and advance to a Live Finale Competition in Los Angeles on February 25. For more information about Sebastian Professional’s What’s Next Awards, please visit https://sebastianwna.com/.

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About Hairdressers at Heart
Stylists are committed to being the best, perfecting their craft with every cut. Wella is here to advance the salon industry, one stylist at a time. Hairdressers at Heart is a program created to help stylists develop their talents throughout their career. Our goal is to be a vital partner to salons, empowering individual stylists and our entire industry. For more information: https://www.wellaed.com/hairdressers-at-heart/.

About Coty Inc.
Coty is one of the world’s largest beauty companies with approximately $9 billion in pro forma revenue, with a purpose to celebrate and liberate the diversity of consumers’ beauty. Its strong entrepreneurial heritage has created an iconic portfolio of leading beauty brands. Coty is the global leader in fragrance, a strong number two in professional salon hair color & styling, and number three in color cosmetics. Coty operates three divisions - Consumer Beauty, which is focused on mass color cosmetics, mass retail hair coloring and styling products, body care and mass fragrances with brands such as COVERGIRL, Max Factor and Rimmel; Luxury, which is focused on prestige fragrances and skincare with brands such as Calvin Klein, Marc Jacobs, Hugo Boss, Gucci and philosophy; and Professional Beauty, which is focused on servicing salon owners and professionals in both hair and nail, with brands such as Wella Professionals, Sebastian Professional, OPI and ghd. Coty has over 20,000 colleagues globally and its products are sold in over 150 countries. Coty and its brands are committed to a range of social causes as well as seeking to minimize its impact on the environment. For additional information about Coty Inc., please visit http://www.coty.com.

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