Continental Products Company Hires National Sales Managers for Wood Coatings and Horticultural Products Businesses

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Business Looks to Grow Within Wood Coatings, Sealants and Horticultural Markets with Focused Field Sales Management

The Continental Products Company (, a leader in the specialty coatings, industrial paints and sealants industry, is pleased to announce the hiring of Albin (Al) Lorkovic and Ronald (Ron) Ellis into the positions of National Sales Manager, Wood Coatings & Sealants and National Sales Manager, Horticultural Products, respectively.

Both candidates have successful histories of profitable sales growth and strategically focused new business development across a diverse set of industries and bring with them nearly 50 years of combined sales experience. Lorkovic and Ellis also have valuable experience in territory and customer relationship management and a track records of targeted sales and profit growth. Prior to joining Continental Products, Al Lorkovic worked as a Finish Specialist, Outside Sales Representative for Distributor Services Inc. and Ron Ellis held the position of Sales Manager for Tampa, Florida-based Lennox Chemical.

Both new roles will be responsible for maintaining and growing business with existing customers as well as seeking out and targeting new growth opportunities from within and without the existing market niches of log homes and greenhouse shading. Both roles will be field-based and will report to Bob Lesher, Business Development Manager, Wood Coatings, Sealants & Horticultural Products.

"If we wish to grow and continue the legacy of Continental Products as a leader in specialty paints and coatings, we need to have dedicated resources in the field actively seeking out new opportunities,” said Bob Lesher, Business Development Manager. "I’m excited to have highly qualified and motivated folks like Ron and Al joining our team and I’m confident that they’ll both do a great job as the newest members of the Continental team.”

Lorkovic has a BA in Communications from Cleveland State University and Ron Ellis attended Lakeland Community College where he studied mathematics and business management. You may contact Ron Ellis at RJE(at)continentalprod(dot)com or directly at 216-333-1385 and Al Lorkovic at AJL(at)continentalprod(dot)com or directly at 216.904.4005.

Founded in 1916 and acquired by KEENE Family Holdings of Mayfield Heights in October of 2016, The Continental Products Company specializes in compliant water-borne, high solids, 2K (epoxy & urethane) and customized paint technologies for use in various Industrial manufacturing markets. Continental also manufactures stains, waterborne varnishes and sealants and specialty coatings and sealants for the commercial Greenhouse Industry.

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Lauren Gramza
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